{"id":4374,"date":"2020-05-05T08:00:00","date_gmt":"2020-05-05T08:00:00","guid":{"rendered":"https:\/\/easyaffiliate.com\/?p=4374"},"modified":"2021-06-15T18:50:45","modified_gmt":"2021-06-15T18:50:45","slug":"affiliate-educational-guide","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/","title":{"rendered":"Wie Sie einen Bildungsleitfaden f\u00fcr Ihre Partner erstellen"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Inhalts\u00fcbersicht<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a59d3de64255\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a59d3de64255\"  aria-label=\"Umschalten auf\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/#The_Importance_of_Educational_Guides_for_Affiliates\" >Die Bedeutung von Bildungsleitf\u00e4den f\u00fcr Affiliates<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/#How_to_Create_an_Educational_Guide_for_Your_Affiliates_4_Key_Tips\" >Wie Sie einen Bildungsleitfaden f\u00fcr Ihre Partner erstellen (4 wichtige Tipps)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/#1_Include_Affiliate_Marketing_Dos_and_Donts\" >1. \u201eDos\u201c und \u201eDon\u2019ts\u201c im Affiliate-Marketing<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/#2_Brand_Your_Programs_Guide_to_Promote_Your_Identity\" >2. Gestalten Sie den Leitfaden f\u00fcr Ihr Programm als Markenelement, um Ihre Identit\u00e4t zu st\u00e4rken<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/#3_Look_to_Other_Guides_for_Inspiration\" >3. Lassen Sie sich von anderen Leitf\u00e4den inspirieren&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/#4_Distribute_Your_Guide_to_Current_and_Incoming_Affiliates\" >4. Verteilen Sie Ihren Leitfaden an bestehende und neue Mitglieder<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/#How_to_Create_an_Educational_Guide_for_Your_Affiliates_Using_Easy_Affiliate\" >Wie Sie mit Easy Affiliate einen Bildungsleitfaden f\u00fcr Ihre Partner erstellen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-educational-guide\/#Conclusion\" >Schlussfolgerung<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Wenn ein Partnerprogramm Rekruten hat, die auf Anhieb Erfolg haben, k\u00f6nnen sie die Ergebnisse schnell in ihren Verk\u00e4ufen und Klickraten (CTR) sehen. Wenn Ihre Partner dagegen Schwierigkeiten haben, k\u00f6nnen sie \u00fcberfordert sein und ihre Produktivit\u00e4t kann deutlich sinken.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vor diesem Hintergrund ist es wichtig, dass Ihr Programm seinen Partnern alle Ressourcen zur Verf\u00fcgung stellt, die sie ben\u00f6tigen, um erfolgreich zu sein. Eine M\u00f6glichkeit besteht darin, ihnen einen Leitfaden zur Verf\u00fcgung zu stellen, der ihnen als Orientierungshilfe dient und ihnen bei Bedarf Unterst\u00fctzung bietet.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In diesem Artikel werden wir uns zun\u00e4chst mit der Bedeutung der Erstellung von Leitf\u00e4den f\u00fcr Affiliate-Partner befassen. Anschlie\u00dfend geben wir Ihnen einige Tipps, wie Sie einen solchen Leitfaden f\u00fcr Ihr Programm entwickeln k\u00f6nnen. Los geht\u2019s!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Importance_of_Educational_Guides_for_Affiliates\"><\/span>Die Bedeutung von Bildungsleitf\u00e4den f\u00fcr Affiliates<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In jeder Branche lassen sich die Vorteile des Zugangs zu Schulungsleitf\u00e4den erkennen. Diese Ressourcen k\u00f6nnen das Verst\u00e4ndnis der Mitarbeiter daf\u00fcr pr\u00e4gen, was in einem neuen Unternehmen von ihnen erwartet wird, die Werte, Arbeitsweisen und Ziele Ihres Unternehmens verdeutlichen und die Mitarbeiter schnell mit weiteren Grundlagen vertraut machen, die sie ben\u00f6tigen, um ihre Arbeit gut zu erledigen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bildungsleitf\u00e4den k\u00f6nnen jedoch besonders n\u00fctzlich sein f\u00fcr <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" rel=\"noreferrer noopener\" href=\"https:\/\/easyaffiliate.com\/de\/2017\/05\/transparency-in-affiliate-marketing\/\" target=\"_blank\">Partnerprogramme<\/a>. Bedenken Sie, dass neue Mitarbeiter m\u00f6glicherweise nicht mit den ihnen zur Verf\u00fcgung stehenden Hilfsmitteln vertraut sind, wenn sie noch nie zuvor Produkte einer Marke beworben haben.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ein schriftlicher Leitfaden kann den Partnern auch die Informationen liefern, die sie ben\u00f6tigen, um in wichtigen Fragen wie der Einhaltung der Vorschriften der Federal Trade Commission (FTC) auf dem Laufenden zu sein. Schlie\u00dflich kann sich ein Versto\u00df gegen die FTC-Vorschriften nicht nur auf einzelne Partner, sondern auch auf Ihr Unternehmen negativ auswirken.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Au\u00dferdem sind die Leitf\u00e4den dynamisch. Wenn sich Ihr Unternehmen ver\u00e4ndert, k\u00f6nnen sie \u00fcberarbeitet werden, um den sich mit der Zeit \u00e4ndernden Anforderungen gerecht zu werden. Damit sind sie ein vielseitiger Aktivposten f\u00fcr Ihr Programm, der sicherstellt, dass Ihre Partner immer auf dem Laufenden sind.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Letztendlich k\u00f6nnen die offiziellen Partnerrichtlinien Ihres Programms als Kommunikationsmittel dienen, um <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" rel=\"noreferrer noopener\" href=\"https:\/\/easyaffiliate.com\/de\/2017\/05\/create-a-resource-hub\/\" target=\"_blank\">wichtige Informationen liefern<\/a> an Ihre Partner. Au\u00dferdem steht es Influencern jederzeit als Nachschlagewerk zur Verf\u00fcgung, falls sie einmal nicht weiterwissen. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Create_an_Educational_Guide_for_Your_Affiliates_4_Key_Tips\"><\/span>Wie Sie einen Bildungsleitfaden f\u00fcr Ihre Partner erstellen (4 wichtige Tipps)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Es ist ratsam, Ihre Richtlinien umfassend zu gestalten, ohne neue Mitarbeiter dabei zu \u00fcberfordern. Hier sind vier wichtige Tipps f\u00fcr die Erstellung eines Leitfadens, der Ihre Partner nicht vor ein R\u00e4tsel stellt.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Include_Affiliate_Marketing_Dos_and_Donts\"><\/span>1. \u201eDos\u201c und \u201eDon\u2019ts\u201c im Affiliate-Marketing<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Einer der wichtigsten Aspekte eines Leitfadens f\u00fcr Affiliate-Partner ist die Auflistung der branchen\u00fcblichen Verhaltensregeln \u2013 was man tun und was man vermeiden sollte. Grundlegendes Wissen dar\u00fcber, wie Ihre Partner Ihre Produkte bewerben sollten, ist der entscheidende Aspekt dieser Ressource.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sie k\u00f6nnten zum Beispiel eine Zusammenfassung geben von <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" rel=\"noreferrer noopener\" href=\"https:\/\/easyaffiliate.com\/de\/2020\/02\/affiliate-link-disclosures\/\" target=\"_blank\">FTC-Anforderungen<\/a> f\u00fcr verbundene Unternehmen. Dies k\u00f6nnte insbesondere Informationen \u00fcber die Offenlegung von Links, die Formulierung von Haftungsausschl\u00fcssen und deren Anzeige umfassen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wann immer Sie etwas in den sozialen Medien bewerben und davon profitieren k\u00f6nnen (<a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" rel=\"noreferrer noopener\" href=\"https:\/\/www.ftc.gov\/tips-advice\/business-center\/guidance\/disclosures-101-social-media-influencers\" target=\"_blank\">auch wenn Sie kein Geld erhalten<\/a>), muss Ihre Position der \u00d6ffentlichkeit bekannt gegeben werden. Dies ist ein Schritt, um Sie und Ihre Partner zu sch\u00fctzen:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-1024x642.jpg\" alt=\"Gal Gadot enth\u00fcllt ihre bezahlte Partnerschaft mit Smartwater in einem Instagram-Post.\" class=\"wp-image-4375\" width=\"768\" height=\"482\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-1024x642.jpg 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-300x188.jpg 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-768x481.jpg 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-18x12.jpg 18w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-227x142.jpg 227w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-431x270.jpg 431w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-1092x684.jpg 1092w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad-156x98.jpg 156w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/ftc-compliance-ad.jpg 1256w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Ebenso k\u00f6nnen die Verhaltensregeln auch stilistische Aspekte umfassen, <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" rel=\"noreferrer noopener\" href=\"https:\/\/easyaffiliate.com\/de\/2019\/11\/online-marketing-techniques\/\" target=\"_blank\">Marketing-Techniken<\/a>, Suchmaschinenoptimierung (SEO) und vieles mehr. Mit dem Wissen dar\u00fcber, was der richtige Ansatz ist und was nicht, f\u00fchlen sich Ihre Partner m\u00f6glicherweise best\u00e4rkt, Verk\u00e4ufe und Klicks anzustreben.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aus diesem Grund ist es ratsam, bei der Erstellung Ihres Leitfadens f\u00fcr das Affiliate-Marketing f\u00fcr jedes Thema ein eigenes Dokument zu erstellen. Auf diese Weise k\u00f6nnen Ihre Partner genau das suchen, was sie wissen wollen, und haben eine M\u00f6glichkeit, die Informationen in verdauliche Teile zu zerlegen.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Brand_Your_Programs_Guide_to_Promote_Your_Identity\"><\/span>2. Gestalten Sie den Leitfaden f\u00fcr Ihr Programm als Markenelement, um Ihre Identit\u00e4t zu st\u00e4rken<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">In Ihrem gesamten Leitfaden sollten Sie deutlich machen, dass er zu Ihrer Marke geh\u00f6rt. Schlie\u00dflich wird diese Ressource wahrscheinlich ein wesentlicher Bestandteil Ihres Onboarding-Prozesses sein und k\u00f6nnte f\u00fcr einige Partner den ersten Kontakt mit Ihrem Programm darstellen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Unter <a rel=\"noreferrer noopener\" aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/easyaffiliate.com\/de\/2019\/07\/use-branding-effectively\/\" target=\"_blank\">Branding Ihrer Leitlinien<\/a>Indem Sie sich in der \u00d6ffentlichkeit pr\u00e4sentieren, schaffen Sie in den Augen Ihrer Rekruten von Anfang an eine starke und eindeutige Identit\u00e4t f\u00fcr Ihr Programm. Sie k\u00f6nnen dann sofort damit beginnen, den Ton, den Stil und das allgemeine Gef\u00fchl, das Sie vermitteln wollen, zu \u00fcbernehmen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Als etablierte Marke verf\u00fcgen Sie wahrscheinlich bereits \u00fcber alle notwendigen Materialien, um Ihrem Partnerleitfaden Ihren Stempel aufzudr\u00fccken. So k\u00f6nnten Sie Ihr Logo oder relevante Banner in Ihren Dokumenten platzieren und die stilistischen Anforderungen befolgen, die Sie f\u00fcr andere Marketinginhalte wie Blogbeitr\u00e4ge oder E-Mails verwenden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All dies kann wesentlich dazu beitragen, bei Ihren neuen Mitarbeitern ein Verst\u00e4ndnis f\u00fcr die Identit\u00e4t Ihrer Marke zu wecken. So k\u00f6nnen sie diese Merkmale vollst\u00e4ndig verarbeiten und verinnerlichen, um sie sp\u00e4ter selbst anzuwenden.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Look_to_Other_Guides_for_Inspiration\"><\/span>3. Lassen Sie sich von anderen Leitf\u00e4den inspirieren&nbsp;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Sie noch nie eine umfangreiche Online-Ressource wie einen Affiliate-Leitfaden verfasst haben, wissen Sie vielleicht nicht so recht, wo Sie anfangen sollen. Sie m\u00fcssen nicht nur \u00fcberlegen, welche Inhalte Sie erstellen m\u00fcssen, sondern auch, wie Sie diese pr\u00e4sentieren. Vor allem soll der Leitfaden leicht verst\u00e4ndlich und optisch ansprechend sein.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Machen Sie sich jedoch keine Sorgen, wenn Sie nicht wissen, wo Sie anfangen sollen. Es gibt jede Menge <a rel=\"noreferrer noopener\" aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/www.canva.com\/learn\/50-meticulous-style-guides-every-startup-see-launching\/\" target=\"_blank\">Leitfadenvorlagen<\/a> online, von denen einige frei zug\u00e4nglich sind. Sie k\u00f6nnen sich auch Beispiele ansehen, die h\u00e4ufig in Schaukastenlisten enthalten sind:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/apple-style-guide.jpg\" alt=\"Ein von Apple erstellter Style Guide.\" class=\"wp-image-4376\" width=\"713\" height=\"442\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/apple-style-guide.jpg 950w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/apple-style-guide-300x186.jpg 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/apple-style-guide-768x476.jpg 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/apple-style-guide-18x12.jpg 18w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/apple-style-guide-229x142.jpg 229w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/apple-style-guide-435x270.jpg 435w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/apple-style-guide-156x97.jpg 156w\" sizes=\"(max-width: 713px) 100vw, 713px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Diese k\u00f6nnen Ihnen hilfreiche Hinweise darauf geben, was f\u00fcr Sie am besten funktionieren k\u00f6nnte. Indem Sie Ihre Konkurrenz und andere erfolgreiche Programme studieren, k\u00f6nnen Sie Ihre eigenen Inhalte in einen lehrreichen Affiliate-Leitfaden verwandeln, der f\u00fcr Ihre Marke sinnvoll ist.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Distribute_Your_Guide_to_Current_and_Incoming_Affiliates\"><\/span>4. Verteilen Sie Ihren Leitfaden an bestehende und neue Mitglieder<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Sobald Sie einige informative Ressourcen zur Verf\u00fcgung haben, besteht Ihr n\u00e4chster Schritt darin, diese in die H\u00e4nde Ihrer Partner zu geben. F\u00fcr den Anfang sollten Sie sie auf einer einzigen, leicht zug\u00e4nglichen Seite zusammenfassen <a aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\" rel=\"noreferrer noopener\" href=\"https:\/\/easyaffiliate.com\/de\/2017\/07\/communicating-effectively-with-your-affiliates\/\" target=\"_blank\">Ressourcenseite<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Auf diese Weise erhalten Sie einen Link zu Ihrem vollst\u00e4ndigen Leitfaden zum Thema Affiliate-Marketing, den Sie direkt teilen k\u00f6nnen. Sie k\u00f6nnten ihn ganz einfach in die Willkommensnachricht Ihrer Website f\u00fcr neue Mitglieder einbinden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eine M\u00f6glichkeit, dies zu tun, ist ein Plugin, das die Kommunikation zwischen Ihrem Programm und seinen Partnern erleichtert. <a href=\"https:\/\/easyaffiliate.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (\u00f6ffnet in einer neuen Registerkarte)\">Leichtes Affiliate<\/a> ist ein solches Werkzeug.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Create_an_Educational_Guide_for_Your_Affiliates_Using_Easy_Affiliate\"><\/span>Wie Sie mit Easy Affiliate einen Bildungsleitfaden f\u00fcr Ihre Partner erstellen <span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Easy Affiliate bietet verschiedene M\u00f6glichkeiten, wie Sie Ihren Partnern wertvolle Informationen zur Verf\u00fcgung stellen k\u00f6nnen \u2013 beispielsweise in Form eines Leitfadens. Unabh\u00e4ngig davon, f\u00fcr welche Methode(n) Sie sich entscheiden, m\u00fcssen Sie zun\u00e4chst <a href=\"https:\/\/firstsiteguide.com\/wordpress-pages\/\" target=\"_blank\" rel=\"noreferrer noopener\">eine Seite in WordPress erstellen<\/a> um den Leitfaden zu Ihrem Partnerprogramm zu ver\u00f6ffentlichen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Als n\u00e4chstes k\u00f6nnen Sie <a href=\"https:\/\/easyaffiliate.com\/de\/docs\/installing-easy-affiliate\/\" target=\"_blank\" rel=\"noreferrer noopener\">installieren und aktivieren<\/a> unser Easy Affiliate Plugin, um Ihren Leitfaden ganz einfach mit Ihren Affiliate-Partnern zu teilen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eine M\u00f6glichkeit, Ihren Leitfaden anzubieten, besteht darin, Ihre neu erstellte WordPress-Seite einfach als Registerkarte im Dashboard Ihrer Partner hinzuzuf\u00fcgen. Dazu navigieren Sie zu Easy Affiliate &gt; Einstellungen &gt; Erweitert und scrollen dann nach unten zum Abschnitt \u2019Dashboard-Navigation\u201c: <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"780\" height=\"336\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/05\/Settings-\u2039-My-6.png\" alt=\"Easy Affiliate - Dashboard-Navigationsseite hinzuf\u00fcgen \" class=\"wp-image-5920\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/05\/Settings-\u2039-My-6.png 780w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/05\/Settings-\u2039-My-6-300x129.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/05\/Settings-\u2039-My-6-768x331.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/05\/Settings-\u2039-My-6-18x8.png 18w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/05\/Settings-\u2039-My-6-330x142.png 330w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/05\/Settings-\u2039-My-6-627x270.png 627w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/05\/Settings-\u2039-My-6-156x67.png 156w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Klicken Sie auf die Schaltfl\u00e4che Seite hinzuf\u00fcgen und \u00f6ffnen Sie den Dropdown-Pfeil, der alle verf\u00fcgbaren WordPress-Seiten auflistet - darunter auch Ihren Bildungsleitfaden. Nachdem Sie auf die blaue Schaltfl\u00e4che \"Optionen aktualisieren\" geklickt haben, wird die Seite automatisch zu den Einstellungen im Dashboard Ihrer Partner hinzugef\u00fcgt. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eine weitere einfache M\u00f6glichkeit, Ihren Partnern wichtige Informationen zukommen zu lassen, ist die Ver\u00f6ffentlichung in der <a href=\"https:\/\/easyaffiliate.com\/de\/docs\/affiliate-dashboard\/\" target=\"_blank\" rel=\"noreferrer noopener\">Partner-Dashboard <\/a>selbst. \u00d6ffnen Sie Easy Affiliate und gehen Sie zu Einstellungen &gt; Affiliates &gt; Dashboard. Hier k\u00f6nnen Sie eine Willkommensnachricht verfassen und den Link zu Ihrem Leitfaden einf\u00fcgen: <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2017\/06\/EA-Set-Welcome-Message.png\" alt=\"Einfaches Affiliate-Set Willkommensnachricht\" class=\"wp-image-5867\" width=\"788\" height=\"976\"\/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Mit dieser Funktion k\u00f6nnen Sie benutzerdefinierte Navigationslinks in den Online-Dashboards Ihrer Partner platzieren, die ihnen einen schnellen Zugang zu allen von Ihnen erstellten Bildungsleitf\u00e4den erm\u00f6glichen. Denken Sie daran, zu klicken auf <em>Optionen aktualisieren<\/em> wenn du fertig bist.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Schlussfolgerung<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ihr Partnerprogramm braucht Partner, die sich nicht verloren f\u00fchlen. Indem Sie ihnen klare Richtlinien an die Hand geben, k\u00f6nnen Sie sie von Anfang an unterst\u00fctzen, sodass sie selbstbewusst genug sind, um ihre Rolle bei der Werbung f\u00fcr Ihre Produkte erfolgreich auszuf\u00fcllen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Sie Ihren eigenen Leitfaden f\u00fcr Partner erstellen m\u00f6chten, sollten Sie sich an die vier Tipps erinnern, die wir in diesem Beitrag gegeben haben:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>F\u00fchren Sie wichtige Verhaltensregeln f\u00fcr das Affiliate-Marketing auf.<\/li><li>Integrieren Sie Ihre Markenidentit\u00e4t.<\/li><li>Lassen Sie sich von anderen Leitf\u00e4den inspirieren.<\/li><li><a rel=\"noreferrer noopener\" aria-label=\"Verteilen Sie Ihren Leitfaden (\u00f6ffnet in einer neuen Registerkarte)\" href=\"https:\/\/easyaffiliate.com\/de\/\" target=\"_blank\">Verteilen Sie Ihren Leitfaden<\/a> unter Ihren Partnern.<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Haben Sie Fragen zur Erstellung und Verwendung von Leitf\u00e4den f\u00fcr Ihr Affiliate-Marketingprogramm? Lassen Sie es uns im Kommentarbereich unten wissen!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Ihnen dieser Beitrag gefallen hat, sollten Sie uns auf <a href=\"https:\/\/twitter.com\/easyaffapp\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.facebook.com\/easyaffiliateplugin\"><strong>Facebook<\/strong><\/a>und <a href=\"https:\/\/www.linkedin.com\/showcase\/easy-affiliate-plugin\/?viewAsMember=true\"><strong>LinkedIn<\/strong><\/a>! Und vergiss nicht, dich im Feld unten anzumelden.<\/p>","protected":false},"excerpt":{"rendered":"<p>When an affiliate program has recruits that hit the ground running, they can quickly see the results in their sales and click-through rate (CTR). Conversely, when your partners struggle, they may become overwhelmed and their productivity might slip significantly. 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