{"id":4616,"date":"2020-06-09T15:50:49","date_gmt":"2020-06-09T15:50:49","guid":{"rendered":"https:\/\/easyaffiliate.com\/?p=4616"},"modified":"2021-06-15T18:52:50","modified_gmt":"2021-06-15T18:52:50","slug":"10-ways-to-prepare-affiliates-for-online-promotions","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/","title":{"rendered":"10 Wege zur Vorbereitung von Affiliates auf Online-Promotions"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Inhalts\u00fcbersicht<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a6e4f15cd5cc\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a6e4f15cd5cc\"  aria-label=\"Umschalten auf\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/#Make_Sure_Your_Affiliates_Have_All_The_Details\" >Stellen Sie sicher, dass Ihre Partner alle Details kennen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/#Remind_Affiliates_of_Your_Brand\" >Erinnern Sie Affiliates an Ihre Marke<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/#Give_Affiliates_Useable_Ideas\" >Geben Sie Affiliates brauchbare Ideen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/#Give_Affiliates_Swipe_Copy\" >Geben Sie Affiliates Swipe Copy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/#Make_Good_Use_of_Time\" >Die Zeit gut nutzen<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/#Open_the_Lines_of_Communication\" >\u00d6ffnen Sie die Kommunikationskan\u00e4le<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/#Offer_Incentives\" >Anreize anbieten<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/10-ways-to-prepare-affiliates-for-online-promotions\/#Conclusion\" >Schlussfolgerung<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">In Ihrem Online-Gesch\u00e4ft nehmen Sie sich viel Zeit, um Pl\u00e4ne f\u00fcr Ihre bevorstehenden Verk\u00e4ufe oder Kampagnen auszuarbeiten. Wenn Sie also Ihre Partner einbeziehen, ist das Letzte, was Sie wollen, dass sie falsche oder ungenaue Informationen \u00fcber Ihre Werbeaktionen verbreiten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eine schlechte Darstellung durch Ihre Partner kann nicht nur dem Umsatz schaden, sondern auch dazu f\u00fchren, dass potenzielle Kunden das Vertrauen in Sie verlieren und sogar Ihre Beziehung zu Ihren Partnern besch\u00e4digen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zum Gl\u00fcck haben wir ein paar Tipps, die Ihnen sicher dabei helfen werden, Ihre Partner besser auf eine erfolgreiche Marketingkampagne vorzubereiten!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/easyaffiliate.com\/de\/plans\/\" style=\"background-color:#771919\">Verwalten Sie Ihr Partnerprogramm ganz einfach mit Easy Affiliate. Starten Sie jetzt!<\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Make_Sure_Your_Affiliates_Have_All_The_Details\"><\/span><strong>Stellen Sie sicher, dass Ihre Partner alle Details kennen<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Das Erste und Wichtigste, was Sie tun sollten, um Ihr Partnernetzwerk auf eine Werbeaktion vorzubereiten, ist, ihm detaillierte Informationen \u00fcber diese Kampagne zukommen zu lassen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Senden Sie ihnen Informationen dar\u00fcber, was Sie bewerben, welche Botschaft hinter Ihrer Kampagne steckt, wie lange sie laufen wird, an welche Zielgruppe sie sich richtet und so weiter. Ihre Partner sind kreativ und clever und haben ihre eigenen gro\u00dfartigen Methoden, Ihr Unternehmen zu bewerben. Daher ist es eine der besten Ma\u00dfnahmen, die Sie ergreifen k\u00f6nnen, um den Erfolg sicherzustellen, dass Sie ihnen alle verf\u00fcgbaren Informationen zur Verf\u00fcgung stellen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/easyaffiliate.com\/de\/2017\/05\/create-a-resource-hub\/\"><em>Weitere Lekt\u00fcre: Wie Sie eine Ressourcendrehscheibe f\u00fcr die Partner Ihres Partnerprogramms erstellen<\/em><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Remind_Affiliates_of_Your_Brand\"><\/span><strong>Erinnern Sie Affiliates an Ihre Marke<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Sie Ihre Verkaufsaktion oder Werbeaktion beschreiben, sollten Sie Ihren Partnern unbedingt Informationen \u00fcber die Marke Ihres Unternehmens mitteilen und darauf hinweisen, wie wichtig es ist, die Markenidentit\u00e4t zu wahren. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ein wichtiger Teil der Rolle Ihrer Partner in Ihrem Unternehmen besteht darin, Ihre Marke bei den Kunden zu bewerben und hervorzuheben. Daher m\u00fcssen Sie sicherstellen, dass die Darstellung, die sie in Blogbeitr\u00e4gen, sozialen Medien oder auf ihrem YouTube-Kanal geben, korrekt und angemessen ist.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/easyaffiliate.com\/de\/2019\/07\/use-branding-effectively\/\"><em>Weitere Lekt\u00fcre: Wie Sie Branding effektiv auf Ihrer Partner-Website einsetzen (5 einfache Methoden)<\/em><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Give_Affiliates_Useable_Ideas\"><\/span><strong>Geben Sie Affiliates brauchbare Ideen<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sie haben sich die Zeit genommen, Ihre Werbeaktion zu planen, und wissen genau, welche Atmosph\u00e4re und welche Anziehungskraft Sie damit erzielen m\u00f6chten. Ihre Partner wissen das jedoch nicht, und manchmal reicht es einfach nicht aus, Ihre Pl\u00e4ne und Erwartungen nur schriftlich festzuhalten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Geben Sie Ihren Partnern Beispiele daf\u00fcr, wie sie f\u00fcr Ihr Online-Gesch\u00e4ft werben k\u00f6nnen, indem Sie Bilder, Beispiel-Blogposts und vorgefertigte Banner verwenden, um ihnen bei der Erstellung einer Werbung zu helfen, von der sowohl sie als auch Sie profitieren.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/easyaffiliate.com\/de\/2019\/04\/5-tools-to-help-you-create-banner-images-for-your-affiliate-ads\/\"><em>Weitere Lekt\u00fcre: 5 Tools zur Erstellung von Banner-Bildern f\u00fcr Ihre Affiliate-Anzeigen<\/em><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Give_Affiliates_Swipe_Copy\"><\/span><strong>Geben Sie Affiliates Swipe Copy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Eine weitere gute M\u00f6glichkeit, Ihre Partner auf Promotionen vorzubereiten, besteht darin, ihnen Swipe Copy anzubieten, die sie in ihren Promotionen verwenden k\u00f6nnen. Bei Swipe Copy handelt es sich um Inhalte, die Ihre Partner kopieren und einf\u00fcgen oder idealerweise verwenden und ab\u00e4ndern k\u00f6nnen, um sie in ihre Partner-Promotions einzubauen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dies hilft Ihren Partnern nicht nur, Zeit zu sparen und Inhalte schneller zu erstellen, sondern stellt auch sicher, dass Ihre Partner bei der Marke bleiben und die H\u00f6hepunkte der Werbeaktion treffen. Swipe Copy hilft Ihren Partnern, erfolgreich zu sein, und gibt Ihnen auf lange Sicht Sicherheit und Gewissheit.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/easyaffiliate.com\/de\/2020\/05\/affiliate-educational-guide\/\"><em>Weitere Lekt\u00fcre: Wie Sie einen Bildungsleitfaden f\u00fcr Ihre Partner erstellen<\/em><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Make_Good_Use_of_Time\"><\/span><strong>Die Zeit gut nutzen<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Timing ist alles, wenn es um Werbeaktionen und Marketing geht. Wenn Sie einen Verkauf oder ein Sonderangebot haben oder Ihre Kunden \u00fcber ein neues Produkt oder eine neue Dienstleistung informieren wollen, ist es wichtig, dass diese Informationen zum richtigen Zeitpunkt an aktuelle und potenzielle Kunden \u00fcbermittelt werden. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Die Partner sch\u00e4tzen es, wenn sie mindestens einen Monat im Voraus \u00fcber die Aktion informiert werden, damit sie ihre Texte vorbereiten, Fotos machen oder beschaffen und ihre Inhaltsstrategien planen k\u00f6nnen. Ein kluges Timing kann f\u00fcr den Erfolg Ihrer Partner und Ihrer Werbeaktion von gro\u00dfer Bedeutung sein.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/easyaffiliate.com\/de\/2019\/12\/quality-affiliate-marketers\/\"><em>Weitere Lekt\u00fcre: Warum Affiliate-Vermarkter auf Qualit\u00e4t statt Quantit\u00e4t setzen sollten<\/em><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Open_the_Lines_of_Communication\"><\/span><strong>\u00d6ffnen Sie die Kommunikationskan\u00e4le<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Das Letzte, was Sie tun sollten, ist, Ihren Partnern Informationen zu geben und sich dann komplett abzumelden. Das ist nicht nur unh\u00f6flich, sondern schadet Ihrer Kampagne auch V\u00d6LLIG. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Halten Sie die Kommunikationswege zwischen Ihnen und Ihren Partnern offen. Dies k\u00f6nnen Sie tun, indem Sie ihnen erlauben, Ihnen und\/oder Ihrem Partner-Support-Team eine E-Mail zu schicken, indem Sie Support-Dokumente und Videos anbieten oder sogar eine Facebook-Gruppe oder ein Partner-Forum er\u00f6ffnen, damit Ihr Unternehmen und andere Partner an einem Ort zusammenkommen und sich gegenseitig helfen k\u00f6nnen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/easyaffiliate.com\/de\/2019\/07\/how-to-promote-a-positive-relationship-with-your-affiliates\/\"><em>Weitere Lekt\u00fcre: Wie Sie eine positive Beziehung zu Ihren Partnern f\u00f6rdern k\u00f6nnen<\/em><\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Offer_Incentives\"><\/span><strong>Anreize anbieten<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Wer liebt nicht einen guten Anreiz? Ihre Partner wissen bereits, dass sie jedes Mal, wenn \u00fcber ihren Link ein Verkauf zustande kommt, eine Provision erhalten. Aber was w\u00e4re, wenn Sie diese Belohnung noch aufstocken w\u00fcrden? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Partnerprogramme, wie das von Swagbucks, bieten nicht nur regelm\u00e4\u00dfige Provisionen, sondern auch zus\u00e4tzliche Belohnungen f\u00fcr Top-Empfehlungen oder machen aus der Aktion ein Spiel, bei dem sich die Teilnehmer des Partnerprogramms zusammenschlie\u00dfen k\u00f6nnen, um an Aktionen teilzunehmen und Boni zu verdienen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ihr Partnerprogramm soll Ihren Partnern die M\u00f6glichkeit bieten, passives Einkommen zu erzielen. Stellen Sie daher sicher, dass es sich f\u00fcr sie lohnt und dass sie gerne daran teilnehmen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/easyaffiliate.com\/de\/2020\/04\/ways-to-reward-affiliates\/\"><em>Weitere Lekt\u00fcre: 3 Wege zur Belohnung Ihrer Affiliates<\/em><\/a><\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-background\" href=\"https:\/\/easyaffiliate.com\/de\/plans\/\" style=\"background-color:#771919\"><em>Der Start eines Partnerprogramms muss nicht schwierig sein. Starten Sie noch heute mit Easy Affiliate!<\/em><\/a><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Schlussfolgerung<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Marketing und Werbeaktionen sind f\u00fcr Ihr Online-Gesch\u00e4ft von entscheidender Bedeutung. Und wenn Sie Ihr Partnerprogramm in Ihre Pl\u00e4ne einbeziehen, k\u00f6nnen Sie Ihre Bem\u00fchungen auf eine Weise ausweiten, die Ihnen allein nicht m\u00f6glich w\u00e4re. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Denken Sie daran, dass Sie mit Partnerunternehmen Zielgruppen erreichen, die Sie mit Ihren \u00fcblichen Marketingma\u00dfnahmen nicht erreichen. Au\u00dferdem bieten sie eine menschliche Note und einen Bezug zu Ihren Kampagnen, den die Kunden sch\u00e4tzen werden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wir hoffen, dass diese Tipps Ihnen dabei helfen, Ihre Partner besser auf Ihre Werbeaktionen vorzubereiten und die Rentabilit\u00e4t Ihres Unternehmens zu steigern!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Ihnen dieser Beitrag gefallen hat, sollten Sie uns auf <a href=\"https:\/\/twitter.com\/easyaffapp\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.facebook.com\/easyaffiliateplugin\"><strong>Facebook<\/strong><\/a>und <a href=\"https:\/\/www.linkedin.com\/showcase\/easy-affiliate-plugin\/?viewAsMember=true\"><strong>LinkedIn<\/strong><\/a>! Und vergiss nicht, dich im Feld unten anzumelden.<\/p>","protected":false},"excerpt":{"rendered":"<p>In your online business, you take a lot of time laying out plans for your upcoming sales or campaigns. So when you get your affiliates involved, the last thing you want is for them to be distributing off-brand or inaccurate information about your promotions. Bad representation by your affiliates can not only hurt sales, it [&hellip;]<\/p>\n","protected":false},"author":2124,"featured_media":4617,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[312,132],"tags":[44,244,243],"class_list":["post-4616","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advice","category-business","tag-affiliate-marketing","tag-online-business","tag-promotions","entry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- 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