{"id":4655,"date":"2020-06-23T16:03:11","date_gmt":"2020-06-23T16:03:11","guid":{"rendered":"https:\/\/easyaffiliate.com\/?p=4655"},"modified":"2023-03-29T05:25:04","modified_gmt":"2023-03-29T05:25:04","slug":"make-your-affiliates-more-successful-with-swipe-copy","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/de\/blog\/make-your-affiliates-more-successful-with-swipe-copy\/","title":{"rendered":"Machen Sie Ihre Affiliates erfolgreicher mit Swipe Copy"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Inhalts\u00fcbersicht<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a5383c1756aa\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a5383c1756aa\"  aria-label=\"Umschalten auf\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/make-your-affiliates-more-successful-with-swipe-copy\/#What_is_Swipe_Copy\" >Was ist Swipe Copy?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/make-your-affiliates-more-successful-with-swipe-copy\/#Is_Swipe_Copy_Really_That_Beneficial\" >Ist Swipe Copy wirklich so vorteilhaft?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/make-your-affiliates-more-successful-with-swipe-copy\/#Why_Cant_Affiliates_Copy_the_Swipe_Copy\" >Warum k\u00f6nnen Affiliates die Swipe Copy nicht kopieren?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/make-your-affiliates-more-successful-with-swipe-copy\/#Final_Tips_for_Using_Swipe_Copy\" >Abschlie\u00dfende Tipps zur Verwendung von Swipe Copy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/make-your-affiliates-more-successful-with-swipe-copy\/#Conclusion\" >Schlussfolgerung<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Affiliate-Marketing ist eine Menge Arbeit. Der gesamte Prozess erfordert eine sorgf\u00e4ltige Planung und Strategie, um sicherzustellen, dass Ihre Marketingkampagnen gut laufen und alle Beteiligten erfolgreich sind. Denn wenn Ihre Affiliate-Partner erfolgreich sind, ist auch Ihr Unternehmen erfolgreich.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wie k\u00f6nnen Affiliate-Partner <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/make-effective-creatives-affiliates\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ihre Marke repr\u00e4sentieren<\/a> und sich gleichzeitig als glaubw\u00fcrdige und vertrauensw\u00fcrdige Experten zu pr\u00e4sentieren? Eine M\u00f6glichkeit, ihnen dabei zu helfen, besteht darin, ihnen Auslagerungsdateien und Auslagerungskopien leicht zug\u00e4nglich zu machen.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background wp-block-paragraph\"><em>Bieten Sie Ihren Affiliate-Partnern mit Easy Affiliate schnell und einfach einen Mehrwert. <a href=\"https:\/\/easyaffiliate.com\/de\/plans\/\">Beginnen Sie noch heute!<\/a><\/em><\/p>\n\n\n\n<div style=\"height:34px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_is_Swipe_Copy\"><\/span><strong>Was ist Swipe Copy?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Swipe Copy ist eine Sammlung von Werbetexten, die Unternehmen in ihrem Arsenal haben. Sie soll Ihren Partnern helfen, auf einfache Weise ihre eigenen Texte zu erstellen, die Ihr Unternehmen besser bewerben.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Der Swipe-Text ist ein Teil einer Affiliate-Marketing-Swipe-Datei. Eine Swipe-Datei ist eine Sammlung erfolgreicher und effektiver Marketing- und Textbeispiele. Diese Beispiele bieten die dringend ben\u00f6tigte Inspiration, wenn Ihr Partner eine geistige Blockade hat und ein paar Ideen braucht, um wieder auf die Beine zu kommen.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ihre Swipe-Datei kann alles M\u00f6gliche enthalten \u2013 von alten Zeitungsanzeigen und Texten einer gelungenen E-Mail-Serie bis hin zu aussagekr\u00e4ftigen Bildern und Formulierungen \u2013 und sogar Beispiele f\u00fcr Texte, die sich in der Vergangenheit f\u00fcr Ihr Unternehmen bew\u00e4hrt haben.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Swipe-Texte sind nicht dazu gedacht, Wort f\u00fcr Wort kopiert zu werden. Sie sollen Ihren Affiliate-Partnern vielmehr dabei helfen, eigene Inhalte zu erstellen, die ihre jeweilige Zielgruppe ansprechen und den Verkauf Ihrer Produkte oder Dienstleistungen f\u00f6rdern. In Ihrem Swipe-Copy sollten Sie Ihre Affiliate-Partner unbedingt daran erinnern, an wen sie sich wenden und wof\u00fcr Ihre Marke steht.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Is_Swipe_Copy_Really_That_Beneficial\"><\/span><strong>Ist Swipe Copy wirklich so vorteilhaft?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kurz gesagt: JA!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kommunikation ist das A und O im Affiliate-Marketing, und wenn Ihre Partner nicht die besten Texter sind, k\u00f6nnen Swipe-Texte eine wertvolle Ressource f\u00fcr sie sein. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sie k\u00f6nnen Beispiele f\u00fcr aussagekr\u00e4ftige Blogtexte, Bildunterschriften in sozialen Medien und E-Mail-Betreffzeilen beif\u00fcgen, um sie bei der Erstellung \u00fcberzeugender Inhalte zu unterst\u00fctzen, die Ihre Marke genau repr\u00e4sentieren und die Konversionsrate erh\u00f6hen.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Neben Textbeispielen k\u00f6nnen Sie auch Daten \u00fcber den Kundenstamm Ihres Unternehmens, vorgefertigte Banner und\/oder freigegebene Fotos sowie Tipps und Richtlinien f\u00fcr das Branding Ihres Unternehmens einf\u00fcgen.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Cant_Affiliates_Copy_the_Swipe_Copy\"><\/span><strong>Warum k\u00f6nnen Affiliates die Swipe Copy nicht kopieren?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Es gibt einige Gr\u00fcnde, warum es keine gute Idee ist, wenn Ihre Partner die von Ihnen zur Verf\u00fcgung gestellten Swipe-Dateien einfach kopieren und einf\u00fcgen:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Es ist schlecht f\u00fcr SEO<\/strong>. Wenn jeder einzelne Partner in Ihrem Programm beschlie\u00dft, die von Ihnen bereitgestellten Inhalte Wort f\u00fcr Wort zu \u00fcbernehmen, k\u00f6nnte all Ihre harte Arbeit umsonst gewesen sein. Das liegt daran, dass Suchmaschinen es nicht gerne sehen, wenn genau derselbe Inhalt an mehreren Stellen auftaucht. Duplicate Content ist f\u00fcr Ihre SEO-Strategie nicht vorteilhaft und kann Ihre Platzierungen beeintr\u00e4chtigen. Neben Duplikaten spielen auch Backlinks eine entscheidende Rolle bei der Suchmaschinenoptimierung. Backlinks sind Links von anderen Websites, die auf Ihre Website verweisen. Sie gelten als Vertrauens- und Autorit\u00e4tsbeweis f\u00fcr Ihre Website, was sich positiv auf Ihre Platzierungen in den Suchmaschinen auswirken kann. Es ist jedoch wichtig zu beachten, dass nicht alle Backlinks gleichwertig sind. Der Kauf von Backlinks aus minderwertigen Quellen, wie beispielsweise solchen, die von\u00a0<a href=\"http:\/\/www.buybacklinks.club\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.buybacklinks.club<\/a>, kann Ihren SEO-Bem\u00fchungen schaden und zu Abstrafung durch Suchmaschinen f\u00fchren. Es ist unerl\u00e4sslich, sich auf den Aufbau hochwertiger Backlinks aus seri\u00f6sen Quellen zu konzentrieren, um die bestm\u00f6glichen Ergebnisse f\u00fcr die SEO-Strategie Ihrer Website zu gew\u00e4hrleisten.<\/li>\n\n\n\n<li><strong>Es ist schlecht f\u00fcr Ihren Ruf<\/strong>. Kein Verbraucher mag es, auf \u00fcbertrieben aufdringliche Weise \u201cverkauft\u201d zu werden. Wir alle kennen Affiliate-Partner oder Vertriebsmitarbeiter, bei deren Anblick wir schon die Nase r\u00fcmpfen. Warum? Weil wir wissen, dass sie immer darauf aus sind, uns etwas aufzudr\u00e4ngen! Sie verwenden denselben Ansatz, dieselbe Sprache, einfach alles, um einen Verkauf abzuschlie\u00dfen. Ermutigen Sie Ihre Partner, bei der Werbung f\u00fcr Ihr Unternehmen einen einzigartigen Ansatz zu verfolgen, damit potenzielle Kunden nicht vor Ihrem Unternehmen zur\u00fcckschrecken.<\/li>\n\n\n\n<li><strong>Es hilft Ihren Partnern nicht, sich zu verbessern.<\/strong>. Immer wenn jemand einem neuen Partnerprogramm beitritt, bringt er bestimmte Vorstellungen und Annahmen mit. Je l\u00e4nger sie im Partnerprogramm sind, desto mehr lernen sie \u00fcber das Unternehmen und dar\u00fcber, wie sie f\u00fcr dieses Unternehmen auftreten sollen. Wenn Sie Ihren Partnern Material zum Kopieren und Einf\u00fcgen zur Verf\u00fcgung stellen, an dem sie nie wirklich arbeiten oder aus dem sie nichts lernen, werden sie sich nie verbessern und zu besseren Vertretern Ihres Unternehmens werden.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Tips_for_Using_Swipe_Copy\"><\/span><strong>Abschlie\u00dfende Tipps zur Verwendung von Swipe Copy<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hier sind einige Dinge, die Sie bei der Verwendung von Swipe Copy und der Weitergabe an Ihre Partner beachten sollten:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Geben Sie Ihren Partnerorganisationen die Highlights<\/strong>. Wenn Sie Ihre Swipe-Datei an Ihre Partner senden, achten Sie darauf, dass die Datei Inhalte enth\u00e4lt, die den Partnern zeigen, wie sie das Branding konsistent halten k\u00f6nnen, wie sie Wettbewerber erw\u00e4hnen k\u00f6nnen und wie sie bestimmte Produkte und Dienstleistungen, die Ihr Unternehmen anbietet und verkauft, hervorheben k\u00f6nnen.<\/li>\n\n\n\n<li><strong>Bieten Sie Ihren Partnern Messaging-Optionen<\/strong>. Sie k\u00f6nnen nicht f\u00fcr jedes Produkt\/jede Dienstleistung oder jede Situation die gleiche Sprache und Botschaft verwenden. Stellen Sie sicher, dass Sie Swipe-Dateien mit verschiedenen T\u00f6nen und Botschaften bereitstellen, um sicherzustellen, dass Ihre Partner Ihr Unternehmen in jeder Umgebung oder Situation vertreten k\u00f6nnen.<\/li>\n\n\n\n<li><strong>Behalten Sie Ihr Publikum im Auge<\/strong>. Achten Sie bei der Zusammenstellung der Inhalte f\u00fcr Ihre Auslagerungsdatei darauf, dass sie Inhalte und Beispiele enthalten, die sich auf Ihre Zielgruppe beziehen und sie richtig ansprechen. So k\u00f6nnen Ihre Partner besser verstehen, wie sich Ihr Unternehmen in der \u00d6ffentlichkeit darstellen m\u00f6chte.<\/li>\n\n\n\n<li><strong>Aktualisieren Sie Ihre Auslagerungsdatei<\/strong>. Ein Swipe-File zu erstellen und es an Ihre Partner zu senden, bedeutet nicht, dass die Arbeit damit erledigt ist. Sie sollten Ihre Swipe-Texte von Zeit zu Zeit aktualisieren und \u00fcberarbeiten. Vielleicht haben Sie neue Texte gefunden, die gut konvertieren oder die zu dem Image passen, das Sie f\u00fcr Ihr Unternehmen anstreben \u2013 f\u00fcgen Sie sie Ihrem Arsenal hinzu! Der Sinn von Swipe-Texten besteht ja gerade darin, sie als Referenz und Inspiration zu nutzen. Sowohl du als auch deine Partner werden davon profitieren, wenn ihr dieses Arsenal an Ressourcen von Zeit zu Zeit auffrischt!<\/li>\n<\/ol>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-very-light-gray-background-color has-background wp-block-paragraph\"><em>Bringen Sie Ihr Partnerprogramm mit Easy Affiliate in k\u00fcrzester Zeit zum Laufen. <a href=\"https:\/\/easyaffiliate.com\/de\/plans\/\">Beginnen Sie jetzt!<\/a><\/em><\/p>\n\n\n\n<div style=\"height:34px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><strong>Schlussfolgerung<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Der Swipe-Text ist ein wichtiger Teil des Affiliate-Marketing-Puzzles. Ohne sie laufen Sie Gefahr, dass Ihre Affiliate-Promotions inkonsistent und unaufrichtig wirken. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Geben Sie Ihren Partnern eine helfende Hand, indem Sie ihnen Kopiervorlagen anbieten, die ihnen helfen, Ihr Unternehmen richtig zu repr\u00e4sentieren und zu vermarkten, was zu h\u00f6heren Konversionsraten f\u00fcr Ihr Unternehmen und passiven Einnahmen f\u00fcr Ihre Partner f\u00fchrt. Und alle sind gl\u00fccklich!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Verwenden Sie in Ihrem Unternehmen Durchschlagtexte? Teilen Sie uns dies in den Kommentaren unten mit!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Ihnen dieser Beitrag gefallen hat, sollten Sie uns auf <a href=\"https:\/\/twitter.com\/easyaffapp\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.facebook.com\/easyaffiliateplugin\"><strong>Facebook<\/strong><\/a>und <a href=\"https:\/\/www.linkedin.com\/showcase\/easy-affiliate-plugin\/?viewAsMember=true\"><strong>LinkedIn<\/strong><\/a>! Und vergiss nicht, dich im Feld unten anzumelden.<\/p>","protected":false},"excerpt":{"rendered":"<p>Affiliate marketing is a lot of work. The entire process requires careful planning and strategy to make sure that your marketing campaigns go well and that everyone involved is successful. Because, when your affiliate partners are successful, your business is successful. How do affiliate partners represent your brand effectively while still showing themselves as credible [&hellip;]<\/p>\n","protected":false},"author":2124,"featured_media":4656,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[132,314],"tags":[44,56,245],"class_list":["post-4655","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","category-tutorials","tag-affiliate-marketing","tag-affiliates","tag-swipe-copy","entry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- 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