{"id":7129,"date":"2021-12-23T07:00:00","date_gmt":"2021-12-23T07:00:00","guid":{"rendered":"https:\/\/easyaffiliate.com\/?p=7129"},"modified":"2021-12-22T21:59:38","modified_gmt":"2021-12-22T21:59:38","slug":"high-performing-affiliate-program","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/de\/blog\/high-performing-affiliate-program\/","title":{"rendered":"Wie man ein hochleistungsf\u00e4higes Partnerprogramm erstellt (in 4 Schritten)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Inhalts\u00fcbersicht<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a72e14387349\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Umschalten auf<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a72e14387349\"  aria-label=\"Umschalten auf\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/high-performing-affiliate-program\/#Why_You_Might_Want_to_Make_an_Affiliate_Program\" >Warum Sie vielleicht ein Partnerprogramm machen sollten<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/high-performing-affiliate-program\/#How_to_Create_a_High_Performing_Affiliate_Program_In_4_Steps\" >Wie man ein hochleistungsf\u00e4higes Partnerprogramm erstellt (in 4 Schritten)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/high-performing-affiliate-program\/#Step_1_Do_Your_Research\" >Schritt 1: Recherchieren Sie<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/high-performing-affiliate-program\/#Step_2_Design_Your_Incentives\" >Schritt 2: Gestalten Sie Ihre Anreize<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/high-performing-affiliate-program\/#Step_3_Recruit_Top-Tier_Affiliates\" >Schritt 3: Rekrutierung von Top-Tier-Affiliates<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/high-performing-affiliate-program\/#Step_4_Monitor_Your_Progress\" >Schritt 4: \u00dcberwachen Sie Ihre Fortschritte<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/easyaffiliate.com\/de\/blog\/high-performing-affiliate-program\/#Conclusion\" >Schlussfolgerung<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Der Start eines Partnerprogramms ist eine hervorragende M\u00f6glichkeit, die Reichweite Ihrer Marke und die Konversionsrate zu erh\u00f6hen. Viele Programme sind jedoch erfolglos, weil sie <strong>unmotivierte oder leistungsschwache Tochtergesellschaften<\/strong>. So haben Sie vielleicht das Gef\u00fchl, dass Ihre Produkte nicht effizient ihre Zielgruppe erreichen. <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/target-audience-profile\/\" target=\"_blank\" rel=\"noreferrer noopener\">Zielpublikum<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Sie sich die Zeit nehmen, Ihre Nische zu recherchieren, Anreize zu schaffen und die effektivsten Vermarkter auszuw\u00e4hlen, k\u00f6nnen Sie ein leistungsstarkes Partnerprogramm aufbauen. Dar\u00fcber hinaus k\u00f6nnen Sie \u00dcberwachungstools einsetzen, um dessen langfristigen Erfolg sicherzustellen.  <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In diesem Artikel befassen wir uns mit den Vorteilen eines leistungsstarken Partnerprogramms und zeigen Ihnen, wie Sie mit Hilfe unserer <a href=\"https:\/\/easyaffiliate.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\">Einfaches Affiliate-Plugin<\/a>. Los geht\u2019s!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_You_Might_Want_to_Make_an_Affiliate_Program\"><\/span>Warum Sie vielleicht ein Partnerprogramm machen sollten<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Eine <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-marketing-for-beginners\/\" target=\"_blank\" rel=\"noreferrer noopener\">Affiliate-Marketing-Programm<\/a> kann ein integraler Bestandteil Ihrer gesamten Werbestrategie sein. In diesem Fall werben die Influencer \u00fcber personalisierte Links f\u00fcr Ihre Produkte. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Kunden \u00fcber diese URLs einkaufen, erhalten die Partner eine Provision auf die Verk\u00e4ufe.  <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Affiliate-Marketing-Strategien sind sowohl f\u00fcr Unternehmen als auch f\u00fcr Influencer von Vorteil. Sie k\u00f6nnen ein gr\u00f6\u00dferes Publikum erreichen, als dies mit bezahlter Werbung m\u00f6glich w\u00e4re. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dar\u00fcber hinaus k\u00f6nnen Affiliates betr\u00e4chtliche Summen verdienen, wenn sie Verbraucher davon \u00fcberzeugen k\u00f6nnen, Ihre Produkte zu kaufen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00f6glicherweise melden sich mehrere Influencer an, um f\u00fcr Ihr Unternehmen zu werben. Solange sie jedoch keine tats\u00e4chlichen Verk\u00e4ufe erzielen, werden Sie keinen Gewinn erzielen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Deshalb ist es unerl\u00e4sslich, sich auf die Entwicklung eines leistungsstarken Partnerprogramms zu konzentrieren. Im n\u00e4chsten Abschnitt werden wir uns damit befassen, wie man ein erfolgreiches Programm aufbaut, das Ergebnisse liefert. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Create_a_High_Performing_Affiliate_Program_In_4_Steps\"><\/span>Wie man ein hochleistungsf\u00e4higes Partnerprogramm erstellt (in 4 Schritten)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">In diesem Tutorial werden wir verschiedene Strategien anhand unseres <a href=\"https:\/\/easyaffiliate.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\">Leichtes Affiliate<\/a> Plugin. Mit diesem Tool k\u00f6nnen Sie alle Aspekte Ihres Programms direkt \u00fcber Ihr WordPress-Dashboard erstellen und verwalten. Au\u00dferdem ist es kinderleicht <a href=\"https:\/\/easyaffiliate.com\/de\/docs\/installing-easy-affiliate\/\" target=\"_blank\" rel=\"noreferrer noopener\">zum Einrichten<\/a> und nutzen!<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Do_Your_Research\"><\/span>Schritt 1: Recherchieren Sie<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Bevor Sie Ihr Partnerprogramm erstellen, kann es hilfreich sein, zun\u00e4chst <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/use-branding-effectively\/\" target=\"_blank\" rel=\"noreferrer noopener\">Qualifizieren Sie Ihre Marke<\/a>. Wenn Sie keine klare Vorstellung davon haben, wof\u00fcr Ihr Unternehmen und seine Produkte stehen, werden Ihre Marketingmitarbeiter dies wahrscheinlich auch nicht verstehen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sie k\u00f6nnten zum Beispiel damit beginnen, \u00fcber die Kernwerte Ihrer Marke nachzudenken. Und welche einzigartigen Vorteile bieten Ihre Produkte den Verbrauchern?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vielleicht m\u00f6chten Sie alle Ihre Ideen in einem einzigen Dokument zusammenfassen. Auf diese Weise k\u00f6nnen Sie die Ressource mit Ihren Influencern teilen, nachdem Sie <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/effective-affiliate-onboarding\/\" target=\"_blank\" rel=\"noreferrer noopener\">an Bord der Schiffe<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sie k\u00f6nnten zum Beispiel eine <a href=\"https:\/\/www.visme.co\/templates\/presentations\/brand-visual-identity--presentation-1425279452\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Markenidentit\u00e4t Vorlage<\/a>:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template.png\" alt=\"Ein Beispiel f\u00fcr eine Markenidentit\u00e4tsvorlage. \" class=\"wp-image-7130\" width=\"800\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template.png 1390w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template-300x112.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template-1024x382.png 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template-768x286.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template-381x142.png 381w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template-725x270.png 725w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template-1216x453.png 1216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/brand-identity-template-156x58.png 156w\" sizes=\"(max-width: 1390px) 100vw, 1390px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Au\u00dferdem kann es hilfreich sein, Ihre Konkurrenz zu recherchieren. Sie k\u00f6nnen zum Beispiel nach Unternehmen suchen, die \u00e4hnliche Produkte wie Sie verkaufen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ein Blick auf die Marketingstrategien Ihrer Mitbewerber ist eine der besten (und einfachsten) M\u00f6glichkeiten, Ihre eigene Strategie zu entwickeln.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Design_Your_Incentives\"><\/span>Schritt 2: Gestalten Sie Ihre Anreize<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn Sie m\u00f6chten, dass Ihre Partner gute Ergebnisse erzielen, m\u00fcssen Sie <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/ways-to-reward-affiliates\/\" target=\"_blank\" rel=\"noreferrer noopener\">es sich f\u00fcr sie lohnen<\/a>. Das Angebot von wettbewerbsf\u00e4higen Auszahlungen und anderen Belohnungen kann Ihre Vermarkter dazu bringen, mehr Verk\u00e4ufe zu t\u00e4tigen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sie k\u00f6nnten zum Beispiel Folgendes erstellen <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/affiliate-program-commission-tiers\/\" target=\"_blank\" rel=\"noreferrer noopener\">gestaffelte Provisionen<\/a>. In dieser Struktur haben Partner, die mehr Verk\u00e4ufe t\u00e4tigen, Anspruch auf h\u00f6here Auszahlungen. Die Aussicht auf h\u00f6here Auszahlungen kann sehr motivierend sein.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mit dem Easy Affiliate Plugin k\u00f6nnen Sie ganz einfach verschiedene Provisionsstufen erstellen. Gehen Sie zu Ihrem WordPress Dashboard und gehen Sie zu <em>Easy Affiliate &gt; Einstellungen &gt; Provisionen &gt; Trackin<\/em>g: <\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"791\" height=\"657\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/04\/EA-commission-levels.png\" alt=\"Einfache Affiliate-Provisionsstufen\" class=\"wp-image-5537\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/04\/EA-commission-levels.png 791w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/04\/EA-commission-levels-300x249.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/04\/EA-commission-levels-768x638.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/04\/EA-commission-levels-171x142.png 171w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/04\/EA-commission-levels-325x270.png 325w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/04\/EA-commission-levels-156x130.png 156w\" sizes=\"(max-width: 791px) 100vw, 791px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Richten Sie dann mehrere Stufen ein, um Ihre leistungsst\u00e4rksten Partner zu motivieren. Sie k\u00f6nnten auch Folgendes anbieten <strong>Boni <\/strong>an Influencer, die bestimmte Ziele erf\u00fcllen. Sie k\u00f6nnten zum Beispiel mehr zahlen w\u00e4hrend einer <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/prepare-affiliates-sale-event\/\" target=\"_blank\" rel=\"noreferrer noopener\">Verkaufsveranstaltung<\/a>. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Recruit_Top-Tier_Affiliates\"><\/span>Schritt 3: Rekrutierung von Top-Tier-Affiliates<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Nachdem Ihr Programm nun eingerichtet ist, ist es an der Zeit, nach Partnern zu suchen, die die besten Ergebnisse liefern. Daf\u00fcr gibt es verschiedene M\u00f6glichkeiten.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sie k\u00f6nnen sich zum Beispiel wenden an <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/how-to-work-successfully-with-in-demand-affiliates\/\" target=\"_blank\" rel=\"noreferrer noopener\">prominente Einflussnehmer<\/a>. Es handelt sich um Vermarkter mit einer etablierten Anh\u00e4ngerschaft auf <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/ways-your-affiliate-program-can-use-social-media-to-attract-new-recruits\/\" target=\"_blank\" rel=\"noreferrer noopener\">Social-Media-Plattformen<\/a> wie Instagram oder TikTok. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Diese Partner k\u00f6nnen zwar h\u00f6here Auszahlungen erwarten, haben aber in der Regel auch ein sehr engagiertes Publikum. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dar\u00fcber hinaus k\u00f6nnen Sie versuchen, auf Partnerkonferenzen mit Autoren von Inhalten in Kontakt zu treten. <a href=\"https:\/\/www.affiliatesummit.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Partnerschaftsgipfel<\/a> zieht Tausende von Menschen auf der ganzen Welt zu seinen Veranstaltungen an und bietet Ihnen einen gro\u00dfartigen Ort, um mit neuen Influencern in Kontakt zu treten:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-1024x501.png\" alt=\"Kommende Veranstaltungen der Affiliate Summit Konferenz. \" class=\"wp-image-7131\" width=\"800\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-1024x501.png 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-300x147.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-768x376.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-1536x752.png 1536w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-290x142.png 290w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-552x270.png 552w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-1216x595.png 1216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events-156x76.png 156w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/10\/affiliate-summit-new-events.png 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Schlie\u00dflich k\u00f6nnen Sie nach folgenden Informationen suchen <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/how-to-find-and-reach-out-to-affiliate-bloggers\/\" target=\"_blank\" rel=\"noreferrer noopener\">beliebte Affiliate-Blogger<\/a>. Diese versierten Influencer verdienen oft ihren Lebensunterhalt damit, Produkte wie die Ihren zu bewerben. Daher wissen sie in der Regel genau, wie man Affiliate-Links vermarktet. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ihre Beziehung zu Ihren Partnern endet jedoch nicht mit deren Aufnahme in das Programm. Eine kontinuierliche Kommunikation ist der Schl\u00fcssel zum Erfolg Ihres Programms. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wir empfehlen die Verwendung von <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/communicating-effectively-with-your-affiliates\/\" target=\"_blank\" rel=\"noreferrer noopener\">personalisierte Kommunikation<\/a> mit Ihren Partnern. Obwohl Sie Nachrichten f\u00fcr alle Ihre Influencer ver\u00f6ffentlichen k\u00f6nnen, k\u00f6nnen diese manchmal unpers\u00f6nlich wirken. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ziehen Sie stattdessen in Erw\u00e4gung, Ihre Vermarkter per E-Mail zu kontaktieren, um ihre Fortschritte zu \u00fcberpr\u00fcfen und eventuelle Fragen zu beantworten. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Monitor_Your_Progress\"><\/span>Schritt 4: \u00dcberwachen Sie Ihre Fortschritte<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Schlie\u00dflich sollten Sie Ihr Partnerprogramm im Zuge seines Wachstums im Auge behalten. Durch die Analyse der Fortschritte k\u00f6nnen Sie erkennen, welche Vermarkter einen Beitrag leisten und welche nicht. Anhand der Daten l\u00e4sst sich zudem feststellen, welche Ihrer Marketingstrategien am effektivsten sind. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Es gibt <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/metrics-to-track-and-optimize\/\" target=\"_blank\" rel=\"noreferrer noopener\">verschiedene Metriken<\/a> die Sie \u00fcberwachen k\u00f6nnen, wie zum Beispiel:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Partnerlink-Klickraten<\/li><li>Konversionen von Besuchern<\/li><li>Eindr\u00fccke<\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Um auf diese Analysedaten zuzugreifen, m\u00fcssen Sie folgende Seite aufrufen: <em>Easy Affiliate &gt;<\/em> <em>Berichte<\/em>. Hier k\u00f6nnen Sie detaillierte Statistiken zu Klicks, Transaktionen und Provisionen einsehen:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2019\/11\/AE-Reports-Screen-1024x434.png\" alt=\"Bildschirm &quot;Easy Affiliate Reports\" class=\"wp-image-5734\" width=\"800\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2019\/11\/AE-Reports-Screen-1024x434.png 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2019\/11\/AE-Reports-Screen-300x127.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2019\/11\/AE-Reports-Screen-768x326.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2019\/11\/AE-Reports-Screen-335x142.png 335w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2019\/11\/AE-Reports-Screen-637x270.png 637w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2019\/11\/AE-Reports-Screen-156x66.png 156w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2019\/11\/AE-Reports-Screen.png 1196w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Wenn ein bestimmter Influencer eine gute Leistung erbringt, k\u00f6nnen Sie ihn mit einem Bonus belohnen, wie wir bereits besprochen haben. Andererseits m\u00fcssen Sie m\u00f6glicherweise Affiliates mit schlechter Leistung \u00fcberpr\u00fcfen und entscheiden, ob sie <a href=\"https:\/\/easyaffiliate.com\/de\/blog\/motivate-inactive-affiliates\/\" target=\"_blank\" rel=\"noreferrer noopener\">weitere Motivation<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sie k\u00f6nnen Ihr Programm auch integrieren mit <a href=\"https:\/\/analytics.google.com\/analytics\/web\/provision\/#\/provision\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Google Analytics<\/a>. So k\u00f6nnen Sie detaillierte Daten wie Impressionen und Konversionsereignisse einsehen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mit dem beliebten MonsterInsights-Plugin k\u00f6nnen Sie Google Analytics direkt von Ihrem WordPress-Dashboard aus anzeigen und damit arbeiten. Das Plugin hat auch das, was es die <a href=\"https:\/\/www.monsterinsights.com\/introducing-our-new-google-ads-conversion-tracking-feature-easy-affiliate-integration\/\" target=\"_blank\" rel=\"noreferrer noopener\">MonsterInsights Google Ads Conversion Tracking Funktion + Einfache Affiliate Integration<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Diese gro\u00dfartige Integration ordnet Bestellungen automatisch Ihren Partnern in Google Analytics zu und gibt Ihnen einen guten \u00dcberblick dar\u00fcber, wie und wo Ihre Partnerkonversionen stattfinden.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Schlussfolgerung<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Der Start eines Partnerprogramms ist relativ einfach, insbesondere wenn Sie unser <a href=\"https:\/\/easyaffiliate.com\/de\/\" target=\"_blank\" rel=\"noreferrer noopener\">Leichtes Affiliate<\/a> Plugin. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Man darf sich jedoch nicht zur\u00fccklehnen und auf Ergebnisse warten. Wenn Sie m\u00f6chten, dass Ihr Programm erfolgreich ist, m\u00fcssen Sie es mit Blick auf die Ergebnisse konzipieren. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zusammenfassend l\u00e4sst sich sagen, dass Sie diese Schritte befolgen k\u00f6nnen, um ein leistungsstarkes Partnerprogramm zu erstellen:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Stellen Sie Nachforschungen an.<\/li><li>Gestalten Sie Ihre Anreize. <\/li><li>Rekrutieren Sie hochkar\u00e4tige Partnerunternehmen.<\/li><li>\u00dcberwachen Sie Ihre Fortschritte. <\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Haben Sie noch Fragen zum Erfolg Ihres Partnerprogramms? 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