{"id":6217,"date":"2021-10-14T16:39:10","date_gmt":"2021-10-14T16:39:10","guid":{"rendered":"https:\/\/easyaffiliate.com\/?p=6217"},"modified":"2021-10-14T16:39:12","modified_gmt":"2021-10-14T16:39:12","slug":"affiliate-resources-customer-journey","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/es\/blog\/affiliate-resources-customer-journey\/","title":{"rendered":"C\u00f3mo crear recursos de afiliaci\u00f3n para el recorrido del cliente (4 pasos)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u00cdndice<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a59d618e5fc8\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a59d618e5fc8\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/affiliate-resources-customer-journey\/#Understanding_the_Customer_Journey\" >Comprender la trayectoria del cliente<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/affiliate-resources-customer-journey\/#Creating_Affiliate_Resources_for_the_Customer_Journey_In_4_Steps\" >Creaci\u00f3n de recursos de afiliaci\u00f3n para el recorrido del cliente (en 4 pasos)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/affiliate-resources-customer-journey\/#Step_1_Generate_Awareness_With_Branded_Assets\" >Paso 1: Generar notoriedad con activos de marca<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/affiliate-resources-customer-journey\/#Step_2_Educate_Potential_Customers_With_Consistent_Messaging\" >Paso 2: Educar a los clientes potenciales con mensajes coherentes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/affiliate-resources-customer-journey\/#Step_3_Encourage_Conversions_With_Infographics\" >Paso 3: Fomentar las conversiones con infograf\u00edas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/affiliate-resources-customer-journey\/#Step_4_Extend_Your_Affiliate_Network_By_Recruiting_Advocates\" >Paso 4: Ampl\u00ede su red de afiliados reclutando promotores<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/affiliate-resources-customer-journey\/#Conclusion\" >Conclusi\u00f3n<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Crear un recorrido eficaz para el cliente es un componente clave del \u00e9xito de una empresa. Combinar este concepto con sus asociaciones de afiliaci\u00f3n puede ayudar a acercar a los clientes potenciales a la conversi\u00f3n. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sin embargo, un inconveniente del modelo de marketing de afiliaci\u00f3n es que su mensaje puede resultar un poco confuso cuando lo transmite otra persona.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Una soluci\u00f3n a este problema es crear recursos de afiliaci\u00f3n dirigidos a los clientes en etapas espec\u00edficas de su proceso de toma de decisiones. Proporcionar estos recursos a sus afiliados puede mantener la coherencia de su mensaje, la fluidez del recorrido del cliente y el crecimiento de su cuenta de resultados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En este art\u00edculo, echaremos un vistazo a las etapas del recorrido del cliente. A continuaci\u00f3n, le mostraremos c\u00f3mo crear recursos de afiliaci\u00f3n basados en este proceso en cuatro pasos. Vamos all\u00e1.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Understanding_the_Customer_Journey\"><\/span>Comprender la trayectoria del cliente<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The customer journey is the path your potential customers take from the time they hear about your business until they make a purchase. The path isn&#8217;t always linear and some steps may be repeated more than once. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sin embargo, independientemente del tipo de negocio que dirija, los pasos del recorrido del cliente son:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><strong>Concienciaci\u00f3n:<\/strong> Su cliente se da cuenta de que su marca es una soluci\u00f3n potencial a su problema.<br><\/li><li><strong>Investigaci\u00f3n:<\/strong> En esta fase, el comprador profundiza en sus opciones de compra.<br><\/li><li><strong>Conversi\u00f3n:<\/strong> En la fase de conversi\u00f3n, el cliente ha tomado la decisi\u00f3n de realizar una compra.<br><\/li><li><strong>Abogac\u00eda:<\/strong> Cuando alguien est\u00e1 lo suficientemente contento con su compra, puede compartir su experiencia positiva y generar conciencia con un nuevo p\u00fablico.<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Puede capacitar a sus afiliados para crear contenidos m\u00e1s eficaces proporcion\u00e1ndoles informaci\u00f3n espec\u00edfica y recursos creativos para las distintas etapas del recorrido del cliente. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Estos activos son una excelente cosa para incluir en su <a target=\"_blank\" href=\"https:\/\/easyaffiliate.com\/es\/docs\/affiliate-dashboard\/\" rel=\"noreferrer noopener\">panel de afiliados<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"674\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-1024x674.png\" alt=\"Panel de afiliaci\u00f3n de Easy Affiliate\" class=\"wp-image-5687\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-1024x674.png 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-300x197.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-768x506.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-216x142.png 216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-410x270.png 410w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-1039x684.png 1039w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-156x103.png 156w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard.png 1425w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>Con <a href=\"https:\/\/easyaffiliate.com\/es\/\" target=\"_blank\" rel=\"noreferrer noopener\">Afiliaci\u00f3n f\u00e1cil<\/a>Cada afiliado tiene acceso a un panel de control personalizado.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Creating_Affiliate_Resources_for_the_Customer_Journey_In_4_Steps\"><\/span>Creaci\u00f3n de recursos de afiliaci\u00f3n para el recorrido del cliente (en 4 pasos)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Different types of creative resources can enhance each step in the customer journey. Here&#8217;s how you can incorporate various assets into the stages of the conversion process.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Generate_Awareness_With_Branded_Assets\"><\/span>Paso 1: Generar notoriedad con activos de marca<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Creaci\u00f3n de una <a href=\"https:\/\/blog.hubspot.com\/marketing\/branding\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">fuerte identidad de marca<\/a> puede ayudar a sus afiliados a representar con precisi\u00f3n su empresa. Los activos de marca incluyen cualquier cosa, desde su logotipo hasta los colores que utiliza. Pruebe a ofrecer una selecci\u00f3n de im\u00e1genes y logotipos para que los afiliados puedan descargarlos a trav\u00e9s de sus paneles de control.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La funci\u00f3n de banners de Easy Affiliate le permite crear y compartir activos de marca con facilidad. Empiece desde su panel de WordPress y vaya a <em>Easy Affiliate &gt; Creativos<\/em>A continuaci\u00f3n, haga clic en el bot\u00f3n <em>A\u00f1adir nuevo<\/em> bot\u00f3n:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"780\" height=\"437\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/new-creative.png\" alt=\"A\u00f1adir nuevas creatividades a Easy Affiliate.\" class=\"wp-image-6218\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/new-creative.png 780w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/new-creative-300x168.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/new-creative-768x430.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/new-creative-253x142.png 253w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/new-creative-482x270.png 482w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/new-creative-156x87.png 156w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">En esta pantalla, puede a\u00f1adir un t\u00edtulo. En <em>Opciones creativas<\/em>puede introducir una URL de destino para dirigir a los clientes cuando hagan clic en su banner. A continuaci\u00f3n, seleccione <em>Banner<\/em> del <em>Tipo<\/em> desplegable:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"780\" height=\"306\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/destination-and-type.png\" alt=\"Configurar la URL de destino y el tipo de creatividad para un banner de Easy Affiliate.\" class=\"wp-image-6219\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/destination-and-type.png 780w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/destination-and-type-300x118.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/destination-and-type-768x301.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/destination-and-type-362x142.png 362w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/destination-and-type-688x270.png 688w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/destination-and-type-156x61.png 156w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Ahora puede hacer clic en el bot\u00f3n <em>Establecer banner<\/em> y elija su imagen de banner de su biblioteca multimedia o cargue una nueva:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"783\" height=\"320\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/set-banner.png\" alt=\"Configurar una imagen para un banner de Easy Affiliate.\" class=\"wp-image-6220\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/set-banner.png 783w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/set-banner-300x123.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/set-banner-768x314.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/set-banner-347x142.png 347w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/set-banner-661x270.png 661w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/set-banner-156x64.png 156w\" sizes=\"(max-width: 783px) 100vw, 783px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Once you&#8217;ve uploaded your banner, click on the <em>Actualizaci\u00f3n<\/em> button to finish. This resource will be added to your affiliates&#8217; dashboards automatically.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n puede proporcionar a sus afiliados una gu\u00eda de estilo para ayudarles a mantener la marca. Esto puede ser especialmente valioso si tienes socios que prefieren manejar sus propios creativos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Educate_Potential_Customers_With_Consistent_Messaging\"><\/span>Paso 2: Educar a los clientes potenciales con mensajes coherentes<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Es probable que los clientes est\u00e9n considerando varios productos o servicios en esta fase, por lo que tendr\u00e1 que diferenciarse de la competencia. Deber\u00e1 mantener la coherencia de su mensaje y, al mismo tiempo, permitir que los afiliados utilicen su propia voz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Puede crear algunos <a target=\"_blank\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/make-your-affiliates-more-successful-with-swipe-copy\/\" rel=\"noreferrer noopener\">Copiar<\/a> para ayudar a los afiliados a crear publicaciones en redes sociales, correos electr\u00f3nicos y entradas de blog. Esto puede ayudar a asegurarse de que los editores incluyen toda la informaci\u00f3n clave que desea comunicar a los compradores potenciales.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, you&#8217;ll want to impress upon your affiliates that swipe copy is intended to be used as a guideline and that they should customize it. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lo \u00faltimo que quiere es que sus socios pierdan las voces \u00fanicas que atraen a su p\u00fablico hacia sus contenidos y sus productos en primer lugar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Encourage_Conversions_With_Infographics\"><\/span>Paso 3: Fomentar las conversiones con infograf\u00edas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">An infographic is a type of creative that conveys information visually. Infographics can be much more engaging than large blocks of text, especially if you&#8217;re trying to explain a complicated concept.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En este ejemplo, <a href=\"https:\/\/venngage.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Venngage<\/a> desglos\u00f3 el sentimiento de m\u00e1s de 11.000 millones de menciones en las redes sociales. La infograf\u00eda permite ver los resultados de un vistazo:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"584\" height=\"402\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/sentiment-analysis.png\" alt=\"Una infograf\u00eda que desglosa el an\u00e1lisis de los sentimientos.\" class=\"wp-image-6221\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/sentiment-analysis.png 584w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/sentiment-analysis-300x207.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/sentiment-analysis-206x142.png 206w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/sentiment-analysis-392x270.png 392w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/sentiment-analysis-156x107.png 156w\" sizes=\"(max-width: 584px) 100vw, 584px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Las infograf\u00edas tambi\u00e9n son muy f\u00e1ciles de compartir. Sus afiliados pueden publicarlas en sus blogs o cuentas de redes sociales. Para fomentar las conversiones, puede <a href=\"https:\/\/easyaffiliate.com\/es\/blog\/infographics-benefit-affiliate-program\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"C\u00f3mo las infograf\u00edas pueden llevar su programa de afiliaci\u00f3n a nuevas cotas\">crear una infograf\u00eda<\/a> destacar los resultados positivos del uso de su producto o servicio.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Extend_Your_Affiliate_Network_By_Recruiting_Advocates\"><\/span>Paso 4: Ampl\u00ede su red de afiliados reclutando promotores<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Con el tiempo, sus clientes satisfechos pueden convertirse en defensores de la marca, lo que puede ser muy valioso para su empresa. Es posible que desee que algunos de estos defensores <a target=\"_blank\" href=\"https:\/\/easyaffiliate.com\/es\/blog\/how-to-convert-customers-into-loyal-affiliates\/\" rel=\"noreferrer noopener\">afiliarse<\/a>Especialmente si son personas influyentes dentro de su mercado objetivo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Facilite que sus afiliados actuales compartan los detalles de su programa para ayudar a captar nuevas personas para su red. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Intente crear una p\u00e1gina en su panel de afiliaci\u00f3n dedicada a este fin. Por ejemplo, <a target=\"_blank\" href=\"https:\/\/www.bluchic.com\/\" rel=\"noreferrer noopener\">Bluchic<\/a> cuenta con un s\u00f3lido centro de recursos para sus afiliados que es muy f\u00e1cil de usar para los principiantes:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"746\" height=\"540\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/bluchic-hub.png\" alt=\"Centro de recursos para afiliados de Bluchic.\" class=\"wp-image-6222\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/bluchic-hub.png 746w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/bluchic-hub-300x217.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/bluchic-hub-196x142.png 196w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/bluchic-hub-373x270.png 373w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/05\/bluchic-hub-156x113.png 156w\" sizes=\"(max-width: 746px) 100vw, 746px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">You&#8217;ll want to provide potential affiliates with plenty of information about your program. A frequently asked questions (FAQ) section is an excellent choice for this, because you can always add to it as you receive additional inquiries.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n puede establecer un <a href=\"https:\/\/easyaffiliate.com\/es\/blog\/components-affiliate-landing-page\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"C\u00f3mo hacer que su p\u00e1gina de aterrizaje de afiliados convierta (8 consejos)\">p\u00e1gina de aterrizaje de contrataci\u00f3n<\/a> e incluya un enlace con sus recursos de afiliaci\u00f3n. As\u00ed podr\u00e1s iniciar f\u00e1cilmente el proceso de incorporaci\u00f3n de candidatos prometedores.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La creaci\u00f3n de recursos de afiliaci\u00f3n centrados en pasos espec\u00edficos del recorrido del cliente puede aumentar la eficacia de su red. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si tiene cuidado de dirigirse a personas que se encuentran en diferentes etapas del viaje, es de esperar que tanto usted como sus afiliados vean un aumento de las conversiones.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Siga estos pasos para empezar a crear recursos de afiliaci\u00f3n para el recorrido del cliente:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Genere notoriedad con activos de marca como su logotipo.<\/li><li>Eduque a los clientes potenciales con mensajes coherentes.<\/li><li>Fomente las conversiones con infograf\u00edas.<\/li><li>Ampl\u00ede su red de afiliados reclutando promotores.<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">\u00bfTienes alguna sugerencia de recursos de afiliaci\u00f3n que aprovechen el recorrido del cliente? 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