{"id":3437,"date":"2018-08-13T16:01:06","date_gmt":"2018-08-13T16:01:06","guid":{"rendered":"http:\/\/easyaffiliate.wpengine.com\/?p=3437"},"modified":"2024-06-10T11:11:24","modified_gmt":"2024-06-10T11:11:24","slug":"how-to-attract-super-affiliates-to-your-program-in-3-ways","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/fr\/blog\/how-to-attract-super-affiliates-to-your-program-in-3-ways\/","title":{"rendered":"Comment attirer les \"super affili\u00e9s\" dans votre programme (en 3 fa\u00e7ons)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table des mati\u00e8res<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a53bbe937d3c\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a53bbe937d3c\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/fr\/blog\/how-to-attract-super-affiliates-to-your-program-in-3-ways\/#What_Super_Affiliates_Are_And_Why_You_Need_Them_Around\" >Ce que sont les super affili\u00e9s (et pourquoi vous avez besoin d'eux)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/fr\/blog\/how-to-attract-super-affiliates-to-your-program-in-3-ways\/#How_to_Attract_Super_Affiliates_to_Your_Program_In_3_Ways\" >Comment attirer des super affili\u00e9s dans votre programme (en 3 fa\u00e7ons)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/fr\/blog\/how-to-attract-super-affiliates-to-your-program-in-3-ways\/#1_Find_Them_in_Your_Niche_And_Get_Their_Attention\" >1. Trouvez-les dans votre niche (et attirez leur attention)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/fr\/blog\/how-to-attract-super-affiliates-to-your-program-in-3-ways\/#2_Offer_Them_an_Irresistible_Deal\" >2. Leur proposer une offre irr\u00e9sistible<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/fr\/blog\/how-to-attract-super-affiliates-to-your-program-in-3-ways\/#3_Make_Sure_They_Have_All_the_Resources_They_Need\" >3. S'assurer qu'ils disposent de toutes les ressources n\u00e9cessaires<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/easyaffiliate.com\/fr\/blog\/how-to-attract-super-affiliates-to-your-program-in-3-ways\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Dans le cadre de votre programme d'affiliation, tous les membres ne sont pas \u00e9gaux. M\u00eame si vous appr\u00e9ciez naturellement le travail acharn\u00e9 de tous les participants, il est ind\u00e9niable que certains affili\u00e9s sont plus performants que d'autres.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In fact, the best marketers are often given the title of \u2018super affiliate\u2019. These are the affiliates who bring in significantly more money than the rest of your program&#8217;s members. In many cases, a small number of super affiliates can bring in <a href=\"https:\/\/www.amnavigator.com\/blog\/2009\/01\/04\/super-affiliate-my-definition\/\" target=\"_blank\" rel=\"noopener\">50-70%<\/a> des b\u00e9n\u00e9fices de l'ensemble de votre programme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans cet article, nous allons approfondir ce que sont les super affili\u00e9s et expliquer comment vous pouvez les attirer dans votre programme. C'est parti !<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Super_Affiliates_Are_And_Why_You_Need_Them_Around\"><\/span>Ce que sont les super affili\u00e9s (et pourquoi vous avez besoin d'eux)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n<div class=\"wp-block-image wp-image-3438\">\n<figure class=\"aligncenter\"><img decoding=\"async\" width=\"2000\" height=\"945\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site.png\" alt=\"La page d&#039;accueil de This Is Why I&#039;m Broke. Exemple de Super Affili\u00e9s\" class=\"wp-image-3438\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site.png 2000w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-300x142.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-1024x484.png 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-768x363.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-1536x726.png 1536w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-301x142.png 301w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-571x270.png 571w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-1216x575.png 1216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-1832x866.png 1832w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2018\/07\/thisiswhyimbroke-site-156x74.png 156w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Comme son nom l'indique, un&nbsp;<a href=\"https:\/\/www.marketingterms.com\/dictionary\/super_affiliate\/\" target=\"_blank\" rel=\"noopener\">super affili\u00e9<\/a>&nbsp;est quelqu'un qui sort de l'ordinaire. Ce terme fait r\u00e9f\u00e9rence \u00e0 un affili\u00e9 particuli\u00e8rement comp\u00e9tent et pr\u00e9cieux, qui apporte un grand nombre de r\u00e9f\u00e9rences \u00e0 votre programme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Il y a <a href=\"https:\/\/charlesngo.com\/superaffiliate\/\" target=\"_blank\" rel=\"noopener\">plusieurs crit\u00e8res<\/a> qui caract\u00e9risent un super affili\u00e9. Il peut s'agir de sa coh\u00e9rence, de son autorit\u00e9 dans son cr\u00e9neau et d'autres avantages concurrentiels. \u00c0 titre d'exemple de cette derni\u00e8re caract\u00e9ristique, un super affili\u00e9 peut avoir une large audience pr\u00e9existante ou des relations dans le secteur qui le rendent particuli\u00e8rement productif.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Naturally, having one or more super affiliates in your program is highly desirable, as they&#8217;ll often bring in&nbsp;<a href=\"https:\/\/conversionxl.com\/blog\/affiliate\/\" target=\"_blank\" rel=\"noopener\">the majority of your program&#8217;s profits<\/a>. Cela signifie \u00e9galement que les super affili\u00e9s sont tr\u00e8s demand\u00e9s et qu'ils ont beaucoup plus d'influence que les sp\u00e9cialistes du marketing classiques. En tant que tels, ils peuvent exiger davantage de vous si vous voulez les convaincre de rejoindre votre programme.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Attract_Super_Affiliates_to_Your_Program_In_3_Ways\"><\/span>Comment attirer des super affili\u00e9s dans votre programme (en 3 fa\u00e7ons)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Getting a super affiliate to sign on to your program requires more work than attracting any other type of marketer. Due to their heightened abilities and advantages, you will need to consider each super affiliate carefully and work especially hard to gain their attention. This is worth the effort, of course, but relies on a unique set of strategies. Next up, we&#8217;re going to look at three of the most effective techniques.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Find_Them_in_Your_Niche_And_Get_Their_Attention\"><\/span>1. Trouvez-les dans votre niche (et attirez leur attention)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The first thing you need to do is understand that you&#8217;re not just looking for <em>tous<\/em> super affili\u00e9s, mais pour ceux qui correspondent&nbsp;<a href=\"https:\/\/easyaffiliate.com\/fr\/2018\/03\/finding-a-profitable-affiliate-niche\/\" target=\"_blank\" rel=\"noopener\">votre niche<\/a>. Not only will this make them more likely to be interested in your program, but it will ensure that their skills and authority are used optimally. For example, if you&#8217;re selling beauty products, working with a super affiliate whose main focus is on tech gadgets isn&#8217;t exactly ideal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Once you&#8217;ve located this type of affiliate, the next step is to get their attention. Many affiliates on this level will already have easily-accessible contact forms, which is a decent option. However, they&#8217;re likely inundated with many requests and offers, so you need to stand out from the crowd.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You could do this by&nbsp;reaching out in a different way, such as by sending them a small gift along with a personal message. This way, you&#8217;re more likely to get their attention and build a positive relationship right away. It also shows them that you&#8217;re willing to reward your marketers well, which is an added incentive.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The most important thing, however, is to be genuine and honest. Don&#8217;t go overboard in your efforts to get the attention of a super affiliate.&nbsp;If they&#8217;ve made it clear that they&#8217;re not interested, don&#8217;t be tempted to push the issue further, as this is more likely to frustrate rather than persuade them.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Offer_Them_an_Irresistible_Deal\"><\/span>2. Leur proposer une offre irr\u00e9sistible<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">A super affiliate knows their value, so you need to make it clear that you do as well. If your program is going to be worth their time, they&#8217;ll need to know they&#8217;re getting a great deal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Utilisation&nbsp;<a href=\"https:\/\/easyaffiliate.com\/fr\/\" target=\"_blank\" rel=\"noopener\">Affiliation facile<\/a>vous pouvez le faire en offrant \u00e0 l'affili\u00e9 un service unique d'information et de conseil. <a href=\"https:\/\/easyaffiliate.com\/fr\/2018\/01\/affiliate-program-commission-tiers\/\" target=\"_blank\" rel=\"noopener\">niveau de commission<\/a>Il s'agit d'un super affili\u00e9, pour lequel vous pouvez offrir un taux plus \u00e9lev\u00e9 pour chaque r\u00e9f\u00e9rence que vos autres sp\u00e9cialistes du marketing. Apr\u00e8s tout, il est logique de les payer davantage, puisqu'un super affili\u00e9 de qualit\u00e9 est susceptible d'augmenter vos b\u00e9n\u00e9fices globaux de mani\u00e8re substantielle.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can also sweeten the deal in other ways, such as by offering them rewards or even ad space on your site. These are bonuses that may sway a super affiliate in your direction when they&#8217;re choosing which programs to work with. Most importantly, be prepared to tailor your offers to their specific requirements and needs whenever possible.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Make_Sure_They_Have_All_the_Resources_They_Need\"><\/span>3. S'assurer qu'ils disposent de toutes les ressources n\u00e9cessaires<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">This may seem like a basic issue, but it\u2019s one that&#8217;s often overlooked. In short, it&#8217;s crucial that your major players are never left confused about your program, or don\u2019t have the resources they need to market your business. If your program is difficult to use, or if you don&#8217;t provide adequate information or support, a super affiliate in particular is unlikely to stick around for long.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour vous aider, Easy Affiliate vous permet facilement de <a href=\"https:\/\/easyaffiliate.com\/fr\/2018\/01\/create-affiliate-ads-and-links\/\" target=\"_blank\" rel=\"noopener\">fournir des liens, des banni\u00e8res<\/a>et d'autres ressources \u00e0 tous vos affili\u00e9s. Vous pouvez \u00e9galement cr\u00e9er un&nbsp;<a href=\"https:\/\/easyaffiliate.com\/fr\/2017\/08\/welcoming-affiliate-dashboard\/\" target=\"_blank\" rel=\"noopener\">tableau de bord personnalisable<\/a>o\u00f9 vos affili\u00e9s peuvent trouver tout ce dont ils ont besoin. Cela vous permet de vous assurer que le processus est fluide pour toutes les parties concern\u00e9es, ce qui est particuli\u00e8rement important lorsque vous traitez avec des super-affili\u00e9s et que vous leur demandez un peu de leur temps pr\u00e9cieux.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les super affili\u00e9s sont \u00e0 la hauteur de leur nom, car ils peuvent \u00eatre les super-h\u00e9ros de votre programme. \u00c9tant donn\u00e9 qu'ils sont souvent \u00e0 l'origine d'une grande partie de vos b\u00e9n\u00e9fices, vous avez tout int\u00e9r\u00eat \u00e0 les attirer et \u00e0 vous assurer qu'ils prennent plaisir \u00e0 utiliser votre programme.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans ce guide, nous vous montrons comment attirer l'attention de ces super affili\u00e9s. Nous vous recommandons de proc\u00e9der comme suit :<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Trouvez des super affili\u00e9s dans votre niche (et attirez leur attention).<\/li>\n\n\n\n<li>Proposez-leur une offre irr\u00e9sistible.<\/li>\n\n\n\n<li>Assurez-vous qu'ils disposent de toutes les ressources n\u00e9cessaires.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Avez-vous des questions sur les super affili\u00e9s ou sur la fa\u00e7on de les attirer dans votre programme ? Faites-le nous savoir dans la section des commentaires ci-dessous !<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si vous avez aim\u00e9 cet article, n'oubliez pas de nous suivre sur <a href=\"https:\/\/twitter.com\/easyaffapp\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.facebook.com\/easyaffiliateplugin\"><strong>Facebook<\/strong><\/a>et <a href=\"https:\/\/www.linkedin.com\/showcase\/easy-affiliate-plugin\/?viewAsMember=true\"><strong>LinkedIn<\/strong><\/a>! Et n'oubliez pas de vous abonner dans la case ci-dessous.<\/p>","protected":false},"excerpt":{"rendered":"<p>Attirez de super affili\u00e9s dans votre programme gr\u00e2ce \u00e0 ces trois techniques puissantes. Augmentez l'impact de votre marketing d'affiliation d\u00e8s maintenant !<\/p>","protected":false},"author":1592,"featured_media":3475,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[312],"tags":[44,89,125],"class_list":["post-3437","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advice","tag-affiliate-marketing","tag-conversion-optimization","tag-super-affiliates","entry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"Learn how to attract super affiliates with 3 effective methods. 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