{"id":13375,"date":"2026-10-01T10:00:00","date_gmt":"2026-10-01T14:00:00","guid":{"rendered":"https:\/\/easyaffiliate.com\/?p=13375"},"modified":"2026-08-06T12:09:52","modified_gmt":"2026-08-06T16:09:52","slug":"how-to-create-custom-affiliate-coupons","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/","title":{"rendered":"Como criar cupons personalizados para afiliados"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u00cdndice<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6ad95b5d9244d\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ad95b5d9244d\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#What_Are_Custom_Affiliate_Coupon_Codes\" >O que s\u00e3o c\u00f3digos de cupom de afiliados personalizados?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#Why_Personalized_Affiliate_Coupon_Codes_Work\" >Por que os c\u00f3digos de cupom personalizados de afiliados funcionam<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#When_to_Offer_Personalized_Coupon_Codes_to_Affiliates\" >Quando oferecer c\u00f3digos de cupom personalizados aos afiliados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#How_to_Create_Custom_Affiliate_Coupons_With_Easy_Affiliate\" >Como criar cupons personalizados de afiliados com o Easy Affiliate<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#Step_1_Create_the_Coupon_in_WooCommerce\" >Passo 1: Criar o cupom no WooCommerce<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#Step_2_Assign_the_Coupon_to_an_Affiliate_in_Easy_Affiliate\" >Etapa 2: Atribuir o cupom a um afiliado no Easy Affiliate<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#Step_3_Let_Your_Affiliate_Know\" >Etapa 3: Informe seu afiliado<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#Best_Practices_for_Maximum_Results_When_Using_Custom_Coupons\" >Melhores pr\u00e1ticas para obter os melhores resultados ao usar cupons personalizados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-create-custom-affiliate-coupons\/#Final_Thoughts\" >Considera\u00e7\u00f5es finais<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"has-text-align-center wp-block-paragraph\"><em><strong><em><strong>Saiba como criar c\u00f3digos de cupom personalizados para afiliados com o Easy Affiliate, al\u00e9m das melhores pr\u00e1ticas para impulsionar as vendas, acompanhar o desempenho e fortalecer as parcerias de afiliados.<\/strong><\/em><\/strong><\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cUse meu c\u00f3digo promocional \u2018Jessie100\u2019 para ganhar $100 de desconto em todas as compras que voc\u00ea fizer no site do Walmart esta semana.\u201d Soa familiar? Voc\u00ea provavelmente j\u00e1 viu muitos v\u00eddeos de influenciadores dizendo coisas assim no seu feed das redes sociais.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Embora possa parecer que esses influenciadores estejam simplesmente compartilhando \u00f3timas ofertas com seus seguidores, h\u00e1 algo mais acontecendo nos bastidores que voc\u00ea talvez n\u00e3o saiba. E quando voc\u00ea entender como isso funciona, ver\u00e1 o quanto isso pode beneficiar o seu neg\u00f3cio.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Esses c\u00f3digos promocionais s\u00e3o chamados de <strong>cupons de afiliados<\/strong>, e quando as marcas os oferecem a afiliados ou influenciadores para que os promovam, isso pode gerar muitas vendas e visibilidade. Continue lendo para saber como os cupons personalizados para afiliados podem beneficiar sua empresa, como cri\u00e1-los e como a Easy Affiliate pode ajud\u00e1-lo a gerenciar todo o processo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_Are_Custom_Affiliate_Coupon_Codes\"><\/span>O que s\u00e3o c\u00f3digos de cupom de afiliados personalizados?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f3digos de cupom de afiliado personalizados s\u00e3o c\u00f3digos de desconto criados para afiliados espec\u00edficos ou <a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/micro-influencers\/\" title=\"\">influenciadores<\/a>. Em vez de usar um link gen\u00e9rico, cada c\u00f3digo costuma conter o nome do afiliado ou o nicho em que ele atua, como <strong>JESSIE100<\/strong> ou <strong>COACHKATE15<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Quando algu\u00e9m usa esse c\u00f3digo no momento do pagamento, o afiliado recebe o cr\u00e9dito pela venda, e voc\u00ea obt\u00e9m os dados de desempenho necess\u00e1rios para acompanhar os resultados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ao contr\u00e1rio de <strong><a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/history-affiliate-marketing\/\" title=\"\">marketing de afiliados convencional<\/a><\/strong>, enquanto os afiliados compartilham links de rastreamento gen\u00e9ricos que exigem um clique, os c\u00f3digos de cupom personalizados funcionam de maneira um pouco diferente. O cliente simplesmente insere o c\u00f3digo na hora de finalizar a compra e, como ele j\u00e1 est\u00e1 vinculado \u00e0 conta do afiliado, a venda \u00e9 rastreada automaticamente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Veja alguns exemplos a seguir:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"641\" height=\"1024\" data-id=\"13389\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412 PM-641x1024.png\" alt=\"Exemplo de cupons personalizados de afiliados\" class=\"wp-image-13389\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM-641x1024.png 641w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM-188x300.png 188w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM-768x1228.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM-89x142.png 89w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM-169x270.png 169w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM-428x684.png 428w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM-644x1030.png 644w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM-98x156.png 98w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102412%20PM.png 802w\" sizes=\"(max-width: 641px) 100vw, 641px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"650\" height=\"1024\" data-id=\"13388\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637 PM-650x1024.png\" alt=\"Exemplo de cupons personalizados de afiliados\" class=\"wp-image-13388\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM-650x1024.png 650w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM-190x300.png 190w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM-768x1210.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM-90x142.png 90w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM-171x270.png 171w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM-434x684.png 434w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM-654x1030.png 654w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM-99x156.png 99w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-13-at-102637%20PM.png 794w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/figure>\n<\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Personalized_Affiliate_Coupon_Codes_Work\"><\/span>Por que os c\u00f3digos de cupom personalizados de afiliados funcionam<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f3digos promocionais personalizados de afiliados s\u00e3o uma estrat\u00e9gia comprovada que pode <a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/qualified-leads\/\" title=\"\">gerar mais vendas<\/a>, fortalecer <a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/how-to-promote-a-positive-relationship-with-your-affiliates\/\" title=\"\">rela\u00e7\u00f5es de afiliados<\/a>, e d\u00ea \u00e0 sua marca uma vantagem competitiva em v\u00e1rias plataformas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Eis por que funcionam t\u00e3o bem:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>S\u00e3o de pessoas em quem confiam<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A maioria <a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/influencer-vs-affiliate-marketer\/\" title=\"\">afiliados e influenciadores<\/a> s\u00e3o pessoas famosas com um grande n\u00famero de seguidores. As pessoas j\u00e1 confiam nelas. E quando os seguidores veem uma recomenda\u00e7\u00e3o de algu\u00e9m em quem confiam ou de quem gostam, com certeza v\u00e3o aproveitar a oportunidade. \u00c9 como a Hailey Bieber promovendo uma marca de produtos para a pele ou a Khlo\u00e9 Kardashian compartilhando um c\u00f3digo de desconto; esses c\u00f3digos promocionais esgotariam rapidinho.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>S\u00e3o f\u00e1ceis de lembrar<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ningu\u00e9m vai se lembrar de um c\u00f3digo como <strong>SAVE10X47U292<\/strong>, mas algo como <strong>Khloe5 <\/strong>Com certeza fica na mem\u00f3ria. Quando o c\u00f3digo reflete a personalidade de quem o promove, ele soa mais natural e fica muito mais f\u00e1cil para os clientes se lembrarem dele e us\u00e1-lo.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Eles motivam seus afiliados<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">H\u00e1 algo de muito marcante em ver seu nome em um c\u00f3digo promocional. D\u00e1 a sensa\u00e7\u00e3o de que eles realmente fazem parte da sua marca. Quando os afiliados recebem um c\u00f3digo personalizado para eles, isso lhes d\u00e1 mais orgulho e um incentivo ainda maior para compartilh\u00e1-lo como se fosse importante \u2014 porque \u00e9 mesmo.<br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Eles rastreiam as vendas sem precisar de um link<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Se algu\u00e9m se esquecer de clicar no <a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/make-affiliate-link\/\" title=\"\">link de afiliado<\/a> mas, mesmo assim, se o cliente inserir o c\u00f3digo no momento do pagamento, a venda ainda ser\u00e1 creditada. Isso significa um melhor acompanhamento e pagamentos de comiss\u00e3o mais precisos.<br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>S\u00e3o compat\u00edveis com v\u00e1rias plataformas<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Perfeito para plataformas em que links clic\u00e1veis n\u00e3o funcionam t\u00e3o bem \u2013 como o TikTok, podcasts, YouTube ou Stories do Instagram. Quando os espectadores assistem a um v\u00eddeo de compras de roupas e gostariam de ter um vestido igual ao da influenciadora, ver um c\u00f3digo de desconto na tela \u00e9 como encontrar ouro. Eles conseguem o vestido dos sonhos com desconto e sentem a necessidade de compr\u00e1-lo imediatamente, antes que o c\u00f3digo expire.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"When_to_Offer_Personalized_Coupon_Codes_to_Affiliates\"><\/span>Quando oferecer c\u00f3digos de cupom personalizados aos afiliados<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Os cupons personalizados de afiliados n\u00e3o devem ser tratados como um benef\u00edcio pontual nem distribu\u00eddos aleatoriamente. Para aproveit\u00e1-los ao m\u00e1ximo, eles precisam ser <a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/affiliate-marketing-coupons\/\" title=\"\">parte de um plano estrat\u00e9gico mais amplo de marketing de afiliados<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Aqui est\u00e3o alguns dos melhores momentos para lan\u00e7\u00e1-los:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ao lan\u00e7ar um novo produto ou campanha<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Novos produtos precisam de visibilidade. As pessoas precisam saber sobre eles e entender por que vale a pena experiment\u00e1-los. Quando os afiliados recomendam esses produtos e tamb\u00e9m oferecem c\u00f3digos de desconto, eles aproveitam a confian\u00e7a do seu p\u00fablico, e voc\u00ea ganha visibilidade, credibilidade e vendas iniciais, tudo isso sem gastar todo o seu or\u00e7amento de lan\u00e7amento em an\u00fancios pagos.<br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ao integrar um novo afiliado ou influenciador<\/strong><br>Oferecer um c\u00f3digo personalizado desde o in\u00edcio faz com que <a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/affiliate-onboarding-course\/\" title=\"\">novos parceiros<\/a> se sintam valorizados e prontos para divulgar com confian\u00e7a. Isso lhes d\u00e1 algo concreto e com a identidade da marca para compartilhar imediatamente, o que os ajuda a divulgar com confian\u00e7a e permite que voc\u00ea veja resultados mais rapidamente.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Durante promo\u00e7\u00f5es sazonais ou vendas rel\u00e2mpago<\/strong><br>Embora as promo\u00e7\u00f5es sazonais j\u00e1 tenham uma alta taxa de convers\u00e3o, combin\u00e1-las com c\u00f3digos de afiliados personalizados eleva ainda mais esse \u00edndice. Os afiliados podem promover sua oferta por tempo limitado criando um senso de urg\u00eancia <em>e<\/em> um c\u00f3digo personalizado que transmita uma sensa\u00e7\u00e3o de exclusividade ao p\u00fablico-alvo. Essa combina\u00e7\u00e3o agiliza as decis\u00f5es, amplia o alcance da sua oferta e ajuda voc\u00ea a atingir as metas de receita de curto prazo com mais efici\u00eancia.<br><\/li>\n\n\n\n<li><strong>Para recompensar os afiliados com melhor desempenho<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f3digos personalizados podem funcionar como recompensas. Oferecer a um afiliado de alto desempenho um c\u00f3digo de cupom com a marca dele pr\u00f3prio \u00e9 como um s\u00edmbolo de honra e demonstra que voc\u00ea reconhece o impacto dele. Esse tipo de reconhecimento aumenta a lealdade e mant\u00e9m seus melhores afiliados motivados a promover ainda mais, ajudando voc\u00ea a reter os melhores talentos e a gerar vendas consistentes.<br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Para reativar afiliados inativos<\/strong><br><a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/motivate-inactive-affiliates\/\" title=\"\">Se um afiliado n\u00e3o tiver mais dado not\u00edcias<\/a>, um c\u00f3digo de cupom personalizado pode ser o empurr\u00e3ozinho de que eles precisam. Isso lhes d\u00e1 algo novo e espec\u00edfico para compartilhar, al\u00e9m de um motivo para se reconectarem com seu p\u00fablico. Para voc\u00ea, \u00e9 uma maneira que exige pouco esfor\u00e7o de reativar relacionamentos antigos, ampliar seu alcance e, potencialmente, recuperar receitas perdidas sem precisar come\u00e7ar do zero.<br><\/li>\n\n\n\n<li><strong>Ao divulgar ofertas exclusivas e por tempo limitado<\/strong><br>Ao fornecer a um grupo seleto de afiliados seus pr\u00f3prios c\u00f3digos exclusivos para uma promo\u00e7\u00e3o por tempo limitado, voc\u00ea cria uma sensa\u00e7\u00e3o de acesso VIP para os seguidores deles. Isso gera entusiasmo, impulsiona convers\u00f5es mais r\u00e1pidas e faz com que sua oferta pare\u00e7a mais especial, sem a necessidade de uma campanha de grande porte.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Para alcan\u00e7ar novos p\u00fablicos e atrair compradores de primeira viagem<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f3digos de afiliados personalizados s\u00e3o uma \u00f3tima maneira de entrar em mercados ainda inexplorados. Quando os afiliados compartilham descontos exclusivos da marca com seus seguidores, especialmente aqueles que nunca ouviram falar da sua marca, voc\u00ea ganha acesso instant\u00e2neo a um p\u00fablico receptivo e confiante. O c\u00f3digo funciona tanto como uma apresenta\u00e7\u00e3o quanto como um motivo para comprar, ajudando voc\u00ea a ampliar sua base de clientes sem depender de tr\u00e1fego frio ou an\u00fancios de alto custo.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_Create_Custom_Affiliate_Coupons_With_Easy_Affiliate\"><\/span>Como criar cupons personalizados de afiliados com o Easy Affiliate<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Agora que voc\u00ea sabe <em>por que<\/em> Os cupons de afiliados personalizados funcionam t\u00e3o bem; vamos ver como isso funciona <em>como<\/em> para realmente configur\u00e1-los. <a href=\"https:\/\/easyaffiliate.com\/pt\/docs\/using-easyaffiliate-with-woocommerce-coupons\/\" title=\"\">Recomendamos fortemente o uso do Easy Affiliate + WooCommerce para criar e gerenciar cupons de afiliados<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para isso, voc\u00ea precisar\u00e1 estar usando <strong>WooCommerce<\/strong> para a sua loja online. Isso porque <strong>Afiliado f\u00e1cil<\/strong> integra-se diretamente ao WooCommerce para acompanhar as vendas de afiliados por meio de cupons. Portanto, se voc\u00ea administra uma loja baseada no WooCommerce, j\u00e1 est\u00e1 com metade do caminho andado.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>E, caso n\u00e3o seja, a primeira coisa a fazer \u00e9 comprar e instalar <a href=\"https:\/\/easyaffiliate.com\/pt\/pricing\/\" title=\"\">Afiliado f\u00e1cil<\/a> e <a href=\"https:\/\/memberpress.com\/go\/woocommerce\" target=\"_blank\" rel=\"noopener nofollow sponsored\" title=\"\">WooCommerce<\/a>.\u00a0<\/strong><\/p>\n\n\n\n<div id=\"ad-11257\" class=\"ad-720x300 adsanity-720x300 alignnone adsanity-alignnone\"\n><div class=\"adsanity-inner\">\n\n<a rel=\"nofollow\" href=\"https:\/\/easyaffiliate.com\/pt\/ads\/get-started-ea\/\"  target=\"_blank\"><img decoding=\"async\" width=\"720\" height=\"300\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2023\/11\/Easy-Affiliate-Get-Started.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2023\/11\/Easy-Affiliate-Get-Started.jpg 720w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2023\/11\/Easy-Affiliate-Get-Started-300x125.jpg 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2023\/11\/Easy-Affiliate-Get-Started-18x8.jpg 18w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2023\/11\/Easy-Affiliate-Get-Started-341x142.jpg 341w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2023\/11\/Easy-Affiliate-Get-Started-648x270.jpg 648w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2023\/11\/Easy-Affiliate-Get-Started-156x65.jpg 156w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a>\n<\/div><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Quando isso estiver feito, voc\u00ea poder\u00e1 come\u00e7ar a criar em poucas etapas:<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Create_the_Coupon_in_WooCommerce\"><\/span><strong>Passo 1: Criar o cupom no WooCommerce<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Certifique-se de que o <a href=\"https:\/\/easyaffiliate.com\/pt\/docs\/woocommerce-integration\/\" title=\"\">Integra\u00e7\u00e3o com o WooCommerce<\/a> est\u00e1 ativado nas suas configura\u00e7\u00f5es do EasyAffiliate. Clique em <strong>Painel &gt; Easy Affiliate &gt; Configura\u00e7\u00f5es &gt; Com\u00e9rcio eletr\u00f4nico<\/strong> e confirme se a integra\u00e7\u00e3o est\u00e1 ativada.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"766\" height=\"493\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/woocommerce-integration-with-EA.jpeg\" alt=\"\" class=\"wp-image-13392\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/woocommerce-integration-with-EA.jpeg 766w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/woocommerce-integration-with-EA-300x193.jpeg 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/woocommerce-integration-with-EA-221x142.jpeg 221w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/woocommerce-integration-with-EA-420x270.jpeg 420w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/woocommerce-integration-with-EA-156x100.jpeg 156w\" sizes=\"(max-width: 766px) 100vw, 766px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Acesse o painel do WordPress e v\u00e1 at\u00e9 <strong>Marketing \u2192 Cupons<\/strong> (na se\u00e7\u00e3o do WooCommerce). Clique em <strong><a href=\"https:\/\/woocommerce.com\/document\/coupon-management\/#adding-a-coupon\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Adicionar cupom<\/a><\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"526\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-1024x526.webp\" alt=\"Como criar cupons personalizados para afiliados\" class=\"wp-image-13390\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-1024x526.webp 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-300x154.webp 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-768x395.webp 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-1536x790.webp 1536w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-2048x1053.webp 2048w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-276x142.webp 276w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-525x270.webp 525w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-1216x625.webp 1216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-1832x942.webp 1832w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/Add-a-coupon-1-156x80.webp 156w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A partir daqui:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Escolha um <strong>c\u00f3digo promocional<\/strong> (algo f\u00e1cil de lembrar, como SARAH20).<br><\/li>\n\n\n\n<li>Defina o <strong>tipo de desconto<\/strong> e <strong>valor<\/strong> (por exemplo, 15% desligado).<br><\/li>\n\n\n\n<li>Defina quaisquer configura\u00e7\u00f5es opcionais, como data de validade, limites de uso ou valor m\u00ednimo de compra.<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea estiver satisfeito com os detalhes, clique em <strong>Publicar<\/strong> para salvar o cupom.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Assign_the_Coupon_to_an_Affiliate_in_Easy_Affiliate\"><\/span><strong>Etapa 2: Atribuir o cupom a um afiliado no Easy Affiliate<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Em seguida, vincule esse c\u00f3digo de cupom a um afiliado espec\u00edfico para que suas vendas possam ser rastreadas, mesmo que os clientes n\u00e3o cliquem em um link.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"526\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-1024x526.png\" alt=\"Como criar cupons personalizados para afiliados\" class=\"wp-image-13391\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-1024x526.png 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-300x154.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-768x395.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-1536x790.png 1536w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-2048x1053.png 2048w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-276x142.png 276w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-525x270.png 525w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-1216x625.png 1216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-1832x942.png 1832w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2025\/07\/add-a-coupon-2-156x80.png 156w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Para fazer isso:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Ir para o <strong>lado direito da op\u00e7\u00e3o \u201cAdicionar novo cupom\u201d<\/strong> p\u00e1gina e verifique se h\u00e1 o <strong>Afiliado Associado<\/strong> se\u00e7\u00e3o.<br><\/li>\n\n\n\n<li>Digite e pesquise o <strong>afiliado<\/strong> ao qual voc\u00ea deseja atribuir o c\u00f3digo e <strong>insira o nome de usu\u00e1rio.<br><\/strong><\/li>\n\n\n\n<li>Clique em <strong>Salvar<\/strong>, <strong>Publicar<\/strong>, e pronto.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Agora, sempre que algu\u00e9m usar esse c\u00f3digo no momento do pagamento, o Easy Affiliate ir\u00e1 rastre\u00e1-lo automaticamente e creditar a venda a esse afiliado.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Let_Your_Affiliate_Know\"><\/span><strong>Etapa 3: Informe seu afiliado<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Depois de atribuir o c\u00f3digo, n\u00e3o se esque\u00e7a de informar seu afiliado. Forne\u00e7a a ele os detalhes do c\u00f3digo, o valor do desconto e algumas dicas sobre onde e como promov\u00ea-lo, especialmente em plataformas como Instagram, TikTok ou YouTube, onde \u00e9 mais dif\u00edcil usar links clic\u00e1veis.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u27a1\ufe0f <strong><a href=\"https:\/\/easyaffiliate.com\/pt\/docs\/using-easyaffiliate-with-woocommerce-coupons\/\" title=\"\">Confira o Guia Completo de Configura\u00e7\u00e3o e veja como rastrear comiss\u00f5es automaticamente quando os clientes usarem os c\u00f3digos de cupom.<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Best_Practices_for_Maximum_Results_When_Using_Custom_Coupons\"><\/span>Melhores pr\u00e1ticas para obter os melhores resultados ao usar cupons personalizados<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Depois de criar cupons personalizados para afiliados, \u00e9 importante verificar se eles est\u00e3o realmente funcionando.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Aqui est\u00e3o algumas pr\u00e1ticas recomendadas para ajud\u00e1-lo a aproveit\u00e1-las ao m\u00e1ximo:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Mantenha os c\u00f3digos curtos, alinhados \u00e0 marca e f\u00e1ceis de lembrar<br><\/strong>Um bom c\u00f3digo fica na mem\u00f3ria. Pense em KATE15 ou SHOPWITHJAY, e n\u00e3o em algo como SAVE10X839. C\u00f3digos curtos, simples e baseados em nomes s\u00e3o mais f\u00e1ceis para os clientes lembrarem, digitarem e confiarem. Quanto mais simples for, maior a probabilidade de ser usado.<br><\/li>\n\n\n\n<li><strong>Evite a sobreposi\u00e7\u00e3o de c\u00f3digo<br><\/strong>Cada afiliado deve ter um c\u00f3digo que seja totalmente exclusivo para ele. Se duas pessoas estiverem usando o mesmo c\u00f3digo, como SARAH10, fica imposs\u00edvel rastrear quem realmente gerou a venda. Isso pode causar confus\u00e3o, perda de comiss\u00f5es e erros nos pagamentos.<br><\/li>\n\n\n\n<li><strong>Defina condi\u00e7\u00f5es claras de desconto e datas de validade<br><\/strong>Seja espec\u00edfico sobre o que o c\u00f3digo oferece, como \u201c15% com desconto em todo o site\u201d ou \u201c$10 com desconto em pedidos acima de $50\u201d, e certifique-se de que haja uma data de t\u00e9rmino clara. Isso cria um senso de urg\u00eancia para os compradores e ajuda a evitar confus\u00e3o tanto para os afiliados quanto para os clientes.<br><\/li>\n\n\n\n<li><strong>Recompense seus melhores funcion\u00e1rios<br><\/strong>Ofere\u00e7a aos seus afiliados de alto desempenho algo a mais \u2013 como um desconto melhor, acesso antecipado a promo\u00e7\u00f5es ou um c\u00f3digo exclusivo apenas para o p\u00fablico deles. Isso demonstra que voc\u00ea valoriza os resultados deles e lhes d\u00e1 ainda mais incentivo para continuar promovendo sua marca.<br><\/li>\n\n\n\n<li><strong>Combinar c\u00f3digos com links de afiliados<br><\/strong>Mesmo que seus afiliados adorem promover produtos com c\u00f3digos de cupom, certifique-se de que eles tamb\u00e9m tenham seus pr\u00f3prios links de rastreamento exclusivos. Usar os dois lhe d\u00e1 visibilidade total \u2014 assim, voc\u00ea pode ver de onde vem o tr\u00e1fego, quais canais geram mais convers\u00f5es e qual \u00e9 o desempenho de cada afiliado nas diferentes plataformas.<br><\/li>\n\n\n\n<li><strong>Use-os estrategicamente<br><\/strong>Os c\u00f3digos personalizados funcionam melhor quando est\u00e3o vinculados a um momento importante \u2014 como o lan\u00e7amento de um produto, uma promo\u00e7\u00e3o sazonal ou uma oferta por tempo limitado. O momento certo confere urg\u00eancia e relev\u00e2ncia, fazendo com que as promo\u00e7\u00f5es pare\u00e7am novas e atraentes para o p\u00fablico dos seus afiliados.<br><\/li>\n\n\n\n<li><strong>Incentive os afiliados a diversificarem suas a\u00e7\u00f5es de promo\u00e7\u00e3o<br><\/strong>N\u00e3o deixe que seu c\u00f3digo de cupom personalizado fique restrito a apenas uma publica\u00e7\u00e3o. Incentive os afiliados a compartilh\u00e1-lo em diversos formatos \u2013 Reels do Instagram, v\u00eddeos do YouTube, listas de e-mail, posts em blogs e at\u00e9 mesmo eventos ao vivo. Quanto mais canais eles usarem, maior ser\u00e1 a exposi\u00e7\u00e3o (e as vendas) que voc\u00ea obter\u00e1.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Considera\u00e7\u00f5es finais<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">C\u00f3digos de cupom personalizados para afiliados s\u00e3o uma maneira inteligente e comprovada de gerar mais vendas, ampliar seu alcance e fortalecer o relacionamento com seus afiliados. Quando bem utilizados, eles tornam as promo\u00e7\u00f5es mais pessoais, mais confi\u00e1veis e muito mais eficazes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E a melhor parte? Com <strong>Afiliado f\u00e1cil <\/strong>e<strong> WooCommerce<\/strong>, e a configura\u00e7\u00e3o deles \u00e9 simples e escal\u00e1vel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ent\u00e3o, se voc\u00ea est\u00e1 pronto para transformar seus afiliados em verdadeiros defensores da marca \u2013 e dar ao p\u00fablico deles um motivo para agir \u2013, comece a criar seus c\u00f3digos personalizados hoje mesmo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tem alguma d\u00favida ou uma hist\u00f3ria de sucesso com um c\u00f3digo promocional para compartilhar? Deixe nos coment\u00e1rios \u2013<\/strong> <strong>Adorar\u00edamos receber seu contato.<\/strong><br><\/p>","protected":false},"excerpt":{"rendered":"<p>Saiba como criar c\u00f3digos de cupom personalizados para afiliados com o Easy Affiliate, al\u00e9m das melhores pr\u00e1ticas para impulsionar as vendas, acompanhar o desempenho e fortalecer as parcerias de afiliados.<\/p>","protected":false},"author":5528,"featured_media":13394,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"complete","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[436,417,418],"tags":[511,513],"class_list":["post-13375","post","type-post","status-publish","format-standard","has-post-thumbnail","category-affiliate-program","category-how-to","category-marketing","tag-affiliate-coupon-codes","tag-coupon-codes","entry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.3 - aioseo.com -->\n\t<meta name=\"description\" content=\"Learn how to create custom affiliate coupon codes with Easy Affiliate, plus best practices to boost sales, track performance, and strengthen affiliate partnerships. \u201cUse my promo code \u2018Jessie100\u2019 for $100 off every purchase you make on the Walmart website this week.\u201d Sounds familiar? 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