{"id":3330,"date":"2018-07-02T06:00:02","date_gmt":"2018-07-02T06:00:02","guid":{"rendered":"http:\/\/easyaffiliate.wpengine.com\/?p=3330"},"modified":"2021-06-08T15:27:27","modified_gmt":"2021-06-08T15:27:27","slug":"start-an-affiliate-program-for-your-photography-business","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/pt\/blog\/start-an-affiliate-program-for-your-photography-business\/","title":{"rendered":"Por que voc\u00ea deve iniciar um programa de afiliados para seu neg\u00f3cio de fotografia (3 motivos)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u00cdndice<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a5a64df121cf\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a5a64df121cf\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/start-an-affiliate-program-for-your-photography-business\/#An_Introduction_to_Affiliate_Marketing\" >Uma introdu\u00e7\u00e3o ao marketing de afiliados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/start-an-affiliate-program-for-your-photography-business\/#3_Reasons_You_Should_Start_an_Affiliate_Program_for_Your_Photography_Business\" >3 raz\u00f5es pelas quais voc\u00ea deve iniciar um programa de afiliados para seu neg\u00f3cio de fotografia<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/start-an-affiliate-program-for-your-photography-business\/#1_You_Can_Leverage_Your_Existing_Audience_to_Increase_Sales\" >1. Voc\u00ea pode aproveitar seu p\u00fablico existente para aumentar as vendas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/start-an-affiliate-program-for-your-photography-business\/#2_You_Can_Expand_Your_Audience_and_Reduce_Theft\" >2. Voc\u00ea pode expandir seu p\u00fablico e reduzir os roubos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/start-an-affiliate-program-for-your-photography-business\/#3_You_Can_Become_More_Established_in_Your_Niche\" >3. Voc\u00ea pode se tornar mais estabelecido em seu nicho<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/start-an-affiliate-program-for-your-photography-business\/#Conclusion\" >Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Quando voc\u00ea vende impress\u00f5es e fotografias digitais on-line, pode ser dif\u00edcil encontrar clientes. Mesmo que voc\u00ea consiga fazer com que seu trabalho seja visto, nem sempre \u00e9 f\u00e1cil incentivar as pessoas a pagar pelo produto real.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por esse motivo, talvez voc\u00ea queira considerar a possibilidade de iniciar um programa de afiliados. Os f\u00e3s de seu trabalho podem exibi-lo em seus blogs e incluir links de afiliados para seu pr\u00f3prio site. Isso permitir\u00e1 que voc\u00ea amplie seu p\u00fablico e o ajudar\u00e1 a ganhar mais dinheiro com suas fotografias ao longo do caminho.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Neste artigo, discutiremos tr\u00eas motivos pelos quais os fot\u00f3grafos, em particular, podem se beneficiar da execu\u00e7\u00e3o de um programa de afiliados. Tamb\u00e9m explicaremos como voc\u00ea pode come\u00e7ar a usar o <a href=\"https:\/\/easyaffiliate.com\/pt\/\" target=\"_blank\" rel=\"noopener\">Afiliado f\u00e1cil<\/a>!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"An_Introduction_to_Affiliate_Marketing\"><\/span>Uma introdu\u00e7\u00e3o ao marketing de afiliados<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/easyaffiliate.com\/pt\/2016\/06\/what-is-affiliate-marketing\/\" target=\"_blank\" rel=\"noopener\">Marketing de afiliados<\/a>&nbsp;\u00e9 uma maneira inteligente para qualquer empresa, grande ou pequena, de expandir seu p\u00fablico potencial e aumentar sua receita. Ent\u00e3o, como esse tipo de marketing funciona?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ao administrar um programa de afiliados, voc\u00ea oferece uma comiss\u00e3o por indica\u00e7\u00f5es que levem aos seus produtos. As pessoas podem se inscrever no seu programa e se tornar seus profissionais de marketing de afiliados, ou simplesmente \u2018afiliados\u2019, para abreviar. Sempre que um afiliado consegue que um cliente em potencial clique em um link para um dos seus produtos e esse cliente acaba comprando algo de voc\u00ea, o afiliado recebe uma pequena parte dos lucros (enquanto voc\u00ea fica com o restante).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Para uma empresa de fotografia, um programa de afiliados pode ser \u00fatil, pois transforma a divulga\u00e7\u00e3o dos seus trabalhos em receita. Com os links de afiliados fornecidos, os membros podem divulgar o seu trabalho em seus blogs, perfis nas redes sociais ou galerias online. Assim, eles ganham uma pequena comiss\u00e3o, enquanto voc\u00ea consegue que suas imagens sejam vistas por um p\u00fablico maior e adequado ao seu nicho.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Reasons_You_Should_Start_an_Affiliate_Program_for_Your_Photography_Business\"><\/span>3 raz\u00f5es pelas quais voc\u00ea deve iniciar um programa de afiliados para seu neg\u00f3cio de fotografia<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Agora que voc\u00ea j\u00e1 est\u00e1 por dentro dos conceitos b\u00e1sicos do marketing de afiliados, vamos analisar mais detalhadamente como seu neg\u00f3cio de fotografia pode se beneficiar de um desses programas. Embora existam muitos motivos pelos quais um programa de afiliados seja uma decis\u00e3o inteligente, estes s\u00e3o tr\u00eas dos mais convincentes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_You_Can_Leverage_Your_Existing_Audience_to_Increase_Sales\"><\/span>1. Voc\u00ea pode aproveitar seu p\u00fablico existente para aumentar as vendas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea j\u00e1 est\u00e1 no ramo h\u00e1 algum tempo, provavelmente j\u00e1 conta com alguns f\u00e3s do seu trabalho. Entre eles podem estar clientes anteriores para os quais voc\u00ea j\u00e1 fez trabalhos sob encomenda, colaboradores ou simplesmente pessoas que apreciam sua fotografia. O que importa \u00e9 que esse p\u00fablico \u00e9 uma fonte de potenciais profissionais de marketing de afiliados.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seu primeiro porto de escala ao configurar um novo programa ser\u00e1 entrar em contato com essas pessoas e ver se elas est\u00e3o dispostas a participar. Elas poder\u00e3o, ent\u00e3o, exibir seu trabalho em seus sites, juntamente com <a href=\"https:\/\/easyaffiliate.com\/pt\/2018\/01\/create-affiliate-ads-and-links\/\" target=\"_blank\" rel=\"noopener\">links de afiliados<\/a>&nbsp;que direcionam os visitantes para sua loja on-line. Alguns deles podem at\u00e9 ter seus pr\u00f3prios blogs ou sites de marketing de afiliados j\u00e1 configurados, o que torna esse processo ainda mais simples.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, voc\u00ea pode facilitar a inscri\u00e7\u00e3o dos afiliados usando a ferramenta certa, como a nossa <a href=\"https:\/\/easyaffiliate.com\/pt\/\" target=\"_blank\" rel=\"noopener\">Afiliado f\u00e1cil<\/a> plugin. Isso o ajudar\u00e1 a criar um <a href=\"https:\/\/easyaffiliate.com\/pt\/2017\/08\/welcoming-affiliate-dashboard\/\" target=\"_blank\" rel=\"noopener\">painel de controle de afiliados<\/a>onde voc\u00ea pode fornecer aos afiliados links e outros recursos \u00fateis.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_You_Can_Expand_Your_Audience_and_Reduce_Theft\"><\/span>2. Voc\u00ea pode expandir seu p\u00fablico e reduzir os roubos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Incentivamos os afiliados a divulgarem seus trabalhos o m\u00e1ximo poss\u00edvel, seja em blogs, sites ou redes sociais. Isso significa que suas fotografias <em>e<\/em> neg\u00f3cios obtenham mais visibilidade.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, como profissional que oferece servi\u00e7os de fotografia pela internet, talvez voc\u00ea j\u00e1 tenha visto seu trabalho sendo divulgado <a href=\"https:\/\/photography.tutsplus.com\/articles\/what-to-do-when-your-images-are-used-without-permission--cms-26465\" target=\"_blank\" rel=\"noopener\">sem o devido cr\u00e9dito<\/a>ou <a href=\"https:\/\/www.buzzfeed.com\/krishrach\/this-artist?utm_term=.pjq9VWExrn#.ioe7rPDNkG\" target=\"_blank\" rel=\"noopener\">at\u00e9 mesmo roubado<\/a>. Esse \u00e9 um problema comum, mas o uso de um programa de afiliados pode, na verdade, atenu\u00e1-lo. Ao fornecer links de afiliados, voc\u00ea incentiva seu p\u00fablico n\u00e3o apenas a dar cr\u00e9dito ao seu trabalho, mas a faz\u00ea-lo de uma forma que o apoie ativamente. Em outras palavras, voc\u00ea pode fazer com que sua fotografia seja vista por <a href=\"https:\/\/easyaffiliate.com\/pt\/2018\/02\/generate-affiliate-leads\/\" target=\"_blank\" rel=\"noopener\">um p\u00fablico maior<\/a>e, ao mesmo tempo, obter melhores lucros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ao executar seu programa usando o Easy Affiliate, voc\u00ea pode at\u00e9 mesmo determinar exatamente&nbsp;<a href=\"https:\/\/easyaffiliate.com\/pt\/user-manual\/?action=viewart&amp;id=15\" target=\"_blank\" rel=\"noopener\">qual comiss\u00e3o<\/a> que voc\u00ea deseja pagar a seus afiliados. Se desejar, voc\u00ea tamb\u00e9m pode criar <a href=\"https:\/\/easyaffiliate.com\/pt\/2018\/01\/affiliate-program-commission-tiers\/\" target=\"_blank\" rel=\"noopener\">n\u00edveis de comiss\u00e3o<\/a> para dar suporte a diferentes n\u00edveis de afiliados. Essa \u00e9 uma \u00f3tima maneira de incentiv\u00e1-los a investir em seu neg\u00f3cio e a dar o melhor de si para divulgar seu trabalho.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_You_Can_Become_More_Established_in_Your_Niche\"><\/span>3. Voc\u00ea pode se tornar mais estabelecido em seu nicho<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Como uma empresa de fotografia, voc\u00ea provavelmente j\u00e1 <a href=\"https:\/\/easyaffiliate.com\/pt\/2018\/03\/finding-a-profitable-affiliate-niche\/\" target=\"_blank\" rel=\"noopener\">ter um nicho<\/a>. No entanto, para realmente concentrar seus esfor\u00e7os, voc\u00ea pode se aprofundar ainda mais. Por exemplo, voc\u00ea pode optar por trabalhar com fotografia art\u00edstica, fotografia de casamentos e eventos, manipula\u00e7\u00e3o de fotos ou algo igualmente espec\u00edfico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 importante definir claramente qual \u00e9 o seu nicho ideal, pois encontrar afiliados dentro desse mesmo campo espec\u00edfico permite que voc\u00ea alcance um p\u00fablico que \u00e9, por natureza, receptivo ao seu trabalho. Ao criar um programa de afiliados e direcion\u00e1-lo com cuidado, voc\u00ea tem a chance de ganhar mais destaque e se consolidar ainda mais no seu nicho. Voc\u00ea pode at\u00e9 mesmo entrar em contato diretamente com blogueiros da \u00e1rea e <a href=\"https:\/\/easyaffiliate.com\/pt\/tag\/influencer-marketing\/\" target=\"_blank\" rel=\"noopener\">outros influenciadores<\/a>e incentive-os a participar de seu programa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea for realmente dedicado, poderia at\u00e9 mesmo <a href=\"https:\/\/easyaffiliate.com\/pt\/2017\/08\/create-affiliate-partnerships\/\" target=\"_blank\" rel=\"noopener\">formar uma parceria<\/a> com outra empresa e apoiar mutuamente os programas de afiliados uma da outra. Esse tipo de parceria simbi\u00f3tica poderia ajudar <a href=\"https:\/\/www.shopify.com\/blog\/195109129-co-marketing-strategic-partnerships\" target=\"_blank\" rel=\"noopener\">Desenvolva suas duas marcas<\/a> em termos de visibilidade e credibilidade.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pode parecer assustador criar um programa de afiliados para seu neg\u00f3cio de fotografia. Entretanto, as vantagens valem o investimento de tempo. E mais, <a href=\"https:\/\/easyaffiliate.com\/pt\/\" target=\"_blank\" rel=\"noopener\">Afiliado f\u00e1cil<\/a> torna o processo mais f\u00e1cil, pois permite que voc\u00ea configure um programa rapidamente e com o m\u00ednimo de esfor\u00e7o. Isso lhe d\u00e1 a chance de se concentrar em seu trabalho criativo e, ao mesmo tempo, aumentar seu p\u00fablico e suas vendas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Neste artigo, discutimos alguns dos motivos pelos quais sua empresa de fotografia pode se beneficiar de um programa de afiliados. Por exemplo, o marketing de afiliados ajuda voc\u00ea a:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Aproveite seus f\u00e3s existentes para aumentar as vendas.<\/li><li>Amplie seu p\u00fablico e reduza os roubos.<\/li><li>Torne-se mais estabelecido em seu nicho.<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea tem alguma d\u00favida sobre como configurar um programa de afiliados para seu neg\u00f3cio de fotografia? Diga-nos na se\u00e7\u00e3o de coment\u00e1rios abaixo!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea gostou deste post, n\u00e3o deixe de nos seguir em <a href=\"https:\/\/twitter.com\/easyaffapp\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.facebook.com\/easyaffiliateplugin\"><strong>Facebook<\/strong><\/a>e <a href=\"https:\/\/www.linkedin.com\/showcase\/easy-affiliate-plugin\/?viewAsMember=true\"><strong>LinkedIn<\/strong><\/a>! E n\u00e3o se esque\u00e7a de se inscrever na caixa abaixo.<\/p>","protected":false},"excerpt":{"rendered":"<p>When you\u2019re selling prints and digital photography online, it can be difficult to find customers. Even if you do manage to get your work seen, it\u2019s not always easy to encourage people to pay for the actual product. For that reason, you might want to consider starting an affiliate program. Fans of your work can [&hellip;]<\/p>\n","protected":false},"author":1592,"featured_media":3393,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[312,132],"tags":[44,71,119],"class_list":["post-3330","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advice","category-business","tag-affiliate-marketing","tag-affiliate-program","tag-photography","entry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"An affiliate program greatly benefit your photography business to expand your audience, and increase your profits. 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