{"id":4395,"date":"2020-04-28T08:00:00","date_gmt":"2020-04-28T08:00:00","guid":{"rendered":"https:\/\/easyaffiliate.com\/?p=4395"},"modified":"2021-06-15T18:50:17","modified_gmt":"2021-06-15T18:50:17","slug":"link-rot","status":"publish","type":"post","link":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/","title":{"rendered":"Uma introdu\u00e7\u00e3o ao apodrecimento de links (e como ele pode afetar seu programa de afiliados)"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u00cdndice<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6a5a8691d2f9a\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"ez-toc-cssicon\"><span class=\"eztoc-hide\" style=\"display:none;\">Alternar<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a5a8691d2f9a\"  aria-label=\"Alternar\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#An_Introduction_to_Link_Rot_and_How_It_Can_Affect_Your_Affiliate_Program\" >Uma introdu\u00e7\u00e3o ao apodrecimento de links e como ele pode afetar seu programa de afiliados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#How_You_Can_Stop_Link_Rot_from_Impacting_Your_Affiliate_Program_3_Key_Tips\" >Como voc\u00ea pode impedir que o apodrecimento de links afete seu programa de afiliados (3 dicas importantes)<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#1_Communicate_With_Your_Affiliates\" >1. Comunique-se com seus afiliados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#2_Use_Broken_Link_Finder_Tools\" >2. Use ferramentas de localiza\u00e7\u00e3o de links quebrados<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#3_Implement_URL_Redirects_to_Prevent_Broken_Links\" >3. Implemente redirecionamentos de URL para evitar links quebrados<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#Conclusion\" >Conclus\u00e3o<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">A otimiza\u00e7\u00e3o de mecanismos de busca (SEO) \u00e9 vital para a maioria dos sites, e o conte\u00fado de afiliados n\u00e3o \u00e9 diferente. Quando seus parceiros n\u00e3o aparecem no topo das p\u00e1ginas de resultados dos mecanismos de busca (SERPs), seus esfor\u00e7os de marketing podem estagnar. Infelizmente, a podrid\u00e3o de links pode fazer com que eles caiam nas classifica\u00e7\u00f5es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No entanto, mesmo que o conte\u00fado dos seus afiliados esteja atualmente afetado pela \u2019link rot\u201d, isso n\u00e3o significa que tudo esteja perdido. Com as medidas e precau\u00e7\u00f5es certas, voc\u00ea pode resolver o problema e ajudar seus parceiros a recuperar suas posi\u00e7\u00f5es nos resultados de busca.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Neste artigo, definiremos o que \u00e9 link rot e como ele pode afetar seu programa de afiliados. Em seguida, discutiremos como voc\u00ea pode impedir que isso o afete. Vamos come\u00e7ar!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"An_Introduction_to_Link_Rot_and_How_It_Can_Affect_Your_Affiliate_Program\"><\/span>Uma introdu\u00e7\u00e3o ao apodrecimento de links e como ele pode afetar seu programa de afiliados<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a rel=\"noreferrer noopener\" aria-label=\"Link building (abre em uma nova guia)\" href=\"https:\/\/moz.com\/beginners-guide-to-link-building\" target=\"_blank\">Cria\u00e7\u00e3o de links<\/a> \u00e9 um passo importante para melhorar sua classifica\u00e7\u00e3o nos mecanismos de busca. Se voc\u00ea deseja que seu programa de afiliados ganhe destaque, essa pr\u00e1tica pode aumentar a visibilidade da sua marca. O mesmo se aplica ao conte\u00fado dos seus parceiros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Infelizmente, quanto mais links voc\u00ea tiver, maiores ser\u00e3o suas chances de, eventualmente, sofrer com a \u201cdeteriora\u00e7\u00e3o de links\u201d. Tamb\u00e9m conhecida como \u201cmorte de links\u201d ou \u201cquebra de links\u201d, isso \u00e9 o que acontece quando as p\u00e1ginas para as quais voc\u00ea criou links no passado ficam indispon\u00edveis com o tempo, devido \u00e0 mudan\u00e7a ou exclus\u00e3o do conte\u00fado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A podrid\u00e3o de links causa problemas para sites de todos os tipos, at\u00e9 mesmo <a aria-label=\" (abre em uma nova guia)\" rel=\"noreferrer noopener\" href=\"http:\/\/www.slaw.ca\/2019\/11\/14\/how-the-florida-supreme-court-prevents-link-rot-in-urls-cited-in-its-opinions\/\" target=\"_blank\">sites governamentais<\/a> e <a aria-label=\" (abre em uma nova guia)\" rel=\"noreferrer noopener\" href=\"https:\/\/blogs.harvard.edu\/perma\/2018\/02\/01\/link-rot-for-lawyers-a-prodigious-problem\/\" target=\"_blank\">escrit\u00f3rios de advocacia<\/a>. Em m\u00e9dia, mais de 20 anos, <a aria-label=\"mais de 98% (abre em uma nova guia)\" rel=\"noreferrer noopener\" href=\"https:\/\/medium.com\/@arweave\/link-rot-the-web-is-decaying-cc7d1c5ad48b\" target=\"_blank\">mais de 98%<\/a> dos links se tornar\u00e3o inativos ou quebrados. Em apenas dois anos, quase um ter\u00e7o de todos os links nas m\u00eddias sociais estar\u00e1 inativo.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Isso pode parecer in\u00f3cuo a princ\u00edpio, mas o link rot pode afetar negativamente seu programa de afiliados. Afinal de contas, a experi\u00eancia do usu\u00e1rio (UX) \u00e9 fundamental para manter os visitantes envolvidos em seu site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A podrid\u00e3o de links pode <a aria-label=\" (abre em uma nova guia)\" rel=\"noreferrer noopener\" href=\"https:\/\/www.sitepronews.com\/2020\/03\/04\/why-broken-links-hurt-your-website\/\" target=\"_blank\">afetam negativamente a experi\u00eancia do usu\u00e1rio<\/a> e causam frustra\u00e7\u00e3o aos usu\u00e1rios. Um n\u00famero excessivo de links quebrados pode impedir que candidatos em potencial encontrem as informa\u00e7\u00f5es de que precisam ou afast\u00e1-los, pois seu site n\u00e3o parece confi\u00e1vel.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A morte de links tamb\u00e9m pode fazer com que voc\u00ea caia nas classifica\u00e7\u00f5es SERP. Embora um link quebrado aqui ou ali possa n\u00e3o resultar em nenhuma consequ\u00eancia, um n\u00famero excessivo pode adicionar um tempo significativo ao processo de rastreamento do seu site, o que pode afetar seu \u00edndice de qualidade.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por fim, o marketing de afiliados depende de links para gerar convers\u00f5es. Se voc\u00ea excluir ou mover uma p\u00e1gina de destino e n\u00e3o informar seus parceiros, o conte\u00fado deles sofrer\u00e1 com a obsolesc\u00eancia dos links. Isso n\u00e3o s\u00f3 impedir\u00e1 que eles recebam comiss\u00f5es, como tamb\u00e9m impedir\u00e1 que os clientes cheguem ao seu site.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_You_Can_Stop_Link_Rot_from_Impacting_Your_Affiliate_Program_3_Key_Tips\"><\/span>Como voc\u00ea pode impedir que o apodrecimento de links afete seu programa de afiliados (3 dicas importantes)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Felizmente, existem medidas que voc\u00ea pode tomar para evitar que seu site \u2014 e o de seus afiliados \u2014 sejam afetados pela \u2019deteriora\u00e7\u00e3o de links\u201d. Vamos examinar mais de perto como voc\u00ea pode proteger seu programa de afiliados.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Communicate_With_Your_Affiliates\"><\/span>1. Comunique-se com seus afiliados<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Uma das melhores maneiras de proteger seu programa de afiliados de lidar com grandes volumes de podrid\u00e3o de links \u00e9 <a aria-label=\" (abre em uma nova guia)\" rel=\"noreferrer noopener\" href=\"https:\/\/easyaffiliate.com\/pt\/2017\/07\/communicating-effectively-with-your-affiliates\/\" target=\"_blank\">comunicar-se com clareza<\/a> e eficaz com seus afiliados desde o in\u00edcio. Afinal de contas, \u00e9 preciso muito trabalho para manter os links atualizados em todas as p\u00e1ginas da Web e plataformas de m\u00eddia social.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea alterar a estrutura do seu site de alguma forma, como excluir conte\u00fado desatualizado ou modificar a estrutura dos permalinks para otimizar o SEO, isso causar\u00e1 um efeito em cadeia. Essas situa\u00e7\u00f5es podem gerar links inv\u00e1lidos que seus afiliados podem continuar a publicar caso n\u00e3o sejam informados sobre as altera\u00e7\u00f5es. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se houver muitos links inv\u00e1lidos, seu programa de afiliados poder\u00e1 come\u00e7ar a sofrer consequ\u00eancias negativas. Uma delas \u00e9 a queda nas convers\u00f5es, pois os clientes em potencial n\u00e3o conseguem encontrar seu site. Al\u00e9m disso, \u00e9 prov\u00e1vel que voc\u00ea tenha alguns parceiros insatisfeitos que perderam comiss\u00f5es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea pode manter seus afiliados informados usando nosso <a aria-label=\" (abre em uma nova guia)\" href=\"https:\/\/easyaffiliate.com\/pt\/\" target=\"_blank\" rel=\"noreferrer noopener\">Afiliado f\u00e1cil<\/a> plugin. Se, por exemplo, voc\u00ea alterar um URL ou excluir uma p\u00e1gina, poder\u00e1 comunicar isso por meio do recurso de mensagem de boas-vindas do plug-in:<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"674\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-1024x674.png\" alt=\"Painel de controle de afiliados do Easy Affiliate\" class=\"wp-image-5687\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-1024x674.png 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-300x197.png 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-768x506.png 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-216x142.png 216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-410x270.png 410w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-1039x684.png 1039w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard-156x103.png 156w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/01\/EA-affiliate-dashboard.png 1425w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Sua mensagem aparecer\u00e1 nos pain\u00e9is dos seus afiliados quando eles fizerem login, informando-os de que devem remover ou substituir quaisquer links para os recursos que voc\u00ea alterou.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Use_Broken_Link_Finder_Tools\"><\/span>2. Use ferramentas de localiza\u00e7\u00e3o de links quebrados<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Se houver links mortos em seu conte\u00fado, seu SEO poder\u00e1 ser afetado negativamente. Com o tempo, os links quebrados podem se acumular e se tornar dif\u00edceis de gerenciar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Felizmente, voc\u00ea pode utilizar uma ferramenta automatizada, como <a aria-label=\" (abre em uma nova guia)\" rel=\"noreferrer noopener\" href=\"https:\/\/wordpress.org\/plugins\/broken-link-checker\/\" target=\"_blank\">Verificador de links quebrados<\/a>que pode ajud\u00e1-lo a localizar facilmente qualquer link quebrado em seu site. Tudo o que voc\u00ea precisa fazer \u00e9 baixar e ativar o plug-in, e ele listar\u00e1 automaticamente todos os links problem\u00e1ticos que encontrar. Basta navegar at\u00e9 Tools &gt; Broken Links para visualiz\u00e1-los:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-1024x312.jpg\" alt=\"A p\u00e1gina de links detectados do plug-in Broken Link Checker.\" class=\"wp-image-4397\" width=\"768\" height=\"234\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-1024x312.jpg 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-300x91.jpg 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-768x234.jpg 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-1536x468.jpg 1536w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-18x5.jpg 18w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-466x142.jpg 466w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-885x270.jpg 885w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-1216x371.jpg 1216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-1832x559.jpg 1832w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links-156x48.jpg 156w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/find-broken-links.jpg 1892w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Depois de identificar os links quebrados no seu site, o pr\u00f3ximo passo \u00e9 atualiz\u00e1-los, remov\u00ea-los ou substitu\u00ed-los, conforme achar melhor.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Implement_URL_Redirects_to_Prevent_Broken_Links\"><\/span>3. Implemente redirecionamentos de URL para evitar links quebrados<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Uma maneira de evitar links internos quebrados \u00e9 criar redirecionamentos 301 sempre que voc\u00ea mover ou excluir uma p\u00e1gina. Isso far\u00e1 com que tanto os visitantes quanto os rob\u00f4s do Google sejam redirecionados para uma nova p\u00e1gina quando seguirem um link quebrado, restaurando assim a autoridade de link das p\u00e1ginas do seu site.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">De fato, com uma ferramenta de links quebrados, voc\u00ea pode restringir as p\u00e1ginas de destino espec\u00edficas que est\u00e3o causando problemas, conforme descrito acima, e ent\u00e3o introduzir um redirecionamento apropriado. Se os links mortos foram causados por uma altera\u00e7\u00e3o de dom\u00ednio, ser\u00e1 melhor editar seu <em>.htaccess<\/em> para adicionar <a aria-label=\" (abre em uma nova guia)\" rel=\"noreferrer noopener\" href=\"https:\/\/themeisle.com\/blog\/301-redirect-wordpress\/\" target=\"_blank\">um redirecionamento 301<\/a> em seu site WordPress.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No entanto, se voc\u00ea estiver lidando com p\u00e1ginas de destino individuais, pode usar, em vez disso, um plugin como <a aria-label=\" (abre em uma nova guia)\" href=\"https:\/\/wordpress.org\/plugins\/redirection\/\" target=\"_blank\" rel=\"noreferrer noopener\">Redirecionamento<\/a> para executar rapidamente essa tarefa administrativa essencial. Esse plug-in permite que voc\u00ea configure facilmente um redirecionamento 301 para qualquer URL de destino.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Depois de baixar e ativar o aplicativo, acesse <em>Ferramentas &gt; Redirecionamento<\/em>. Voc\u00ea ter\u00e1 que configurar sua conta, mas \u00e9 apenas uma s\u00e9rie de perguntas r\u00e1pidas. Em seguida, voc\u00ea pode inserir seu URL antigo (fonte) e a nova p\u00e1gina para a qual deseja enviar os visitantes:<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-1024x368.jpg\" alt=\"O plug-in Redirection no back-end do WordPress.\" class=\"wp-image-4399\" width=\"768\" height=\"276\" srcset=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-1024x368.jpg 1024w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-300x108.jpg 300w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-768x276.jpg 768w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-1536x552.jpg 1536w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-18x6.jpg 18w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-395x142.jpg 395w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-751x270.jpg 751w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-1216x437.jpg 1216w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-1832x659.jpg 1832w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool-156x56.jpg 156w, https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/03\/redirect-links-tool.jpg 1902w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Clique em Add Redirect e pronto.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclus\u00e3o<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea n\u00e3o precisa deixar que a podrid\u00e3o dos links destrua sua posi\u00e7\u00e3o nas SERPs. Ao tomar medidas, voc\u00ea pode melhorar sua posi\u00e7\u00e3o e garantir que seus links recebam os reparos necess\u00e1rios.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vamos recapitular algumas das maneiras pelas quais voc\u00ea pode impedir que a podrid\u00e3o de links afete negativamente seu programa de afiliados:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li><a rel=\"noreferrer noopener\" aria-label=\"Comunique-se com seus afiliados (abre em uma nova guia)\" href=\"https:\/\/easyaffiliate.com\/pt\/\" target=\"_blank\">Comunique-se com seus afiliados<\/a> para aumentar a clareza.<\/li><li>Use um <a rel=\"noreferrer noopener\" aria-label=\"Ferramentas de localiza\u00e7\u00e3o de links quebrados (abre em uma nova guia)\" href=\"https:\/\/wordpress.org\/plugins\/broken-link-checker\/\" target=\"_blank\">ferramenta de localiza\u00e7\u00e3o de links quebrados<\/a> para localizar links mortos.<\/li><li>Certifique-se de que voc\u00ea tenha <a rel=\"noreferrer noopener\" aria-label=\"Redirecionamentos de URL (abre em uma nova guia)\" href=\"https:\/\/wordpress.org\/plugins\/redirection\/\" target=\"_blank\">Redirecionamentos de URL<\/a> para evitar links quebrados.<\/li><\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Voc\u00ea tem alguma d\u00favida sobre o link rot? Pergunte na se\u00e7\u00e3o de coment\u00e1rios abaixo!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se voc\u00ea gostou deste post, n\u00e3o deixe de nos seguir em <a href=\"https:\/\/twitter.com\/easyaffapp\"><strong>Twitter<\/strong><\/a>, <a href=\"https:\/\/www.facebook.com\/easyaffiliateplugin\"><strong>Facebook<\/strong><\/a>e <a href=\"https:\/\/www.linkedin.com\/showcase\/easy-affiliate-plugin\/?viewAsMember=true\"><strong>LinkedIn<\/strong><\/a>! E n\u00e3o se esque\u00e7a de se inscrever na caixa abaixo.<\/p>","protected":false},"excerpt":{"rendered":"<p>Search engine optimization (SEO) is vital to most websites, and affiliate content is no different. When your partners don\u2019t appear high on search engine results pages (SERPs), your marketing efforts may stagnate. Unfortunately, link rot can cause them to drop down the ranks. However, even if your affiliates&#8217; content currently suffers from link rot, that [&hellip;]<\/p>\n","protected":false},"author":1592,"featured_media":5693,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"_strive_editorial_status":"not-started","_strive_copy_of":0,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","_strive_checklists":"\"\"","_strive_active_checklist":"","_strive_post_notes":"","footnotes":""},"categories":[312,132],"tags":[],"class_list":["post-4395","post","type-post","status-publish","format-standard","has-post-thumbnail","category-advice","category-business","entry"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"If you want to keep your search rankings in good standing, then you need to address link rot. This article goes into how it can affect your affiliate program!\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"John Hughes\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"pt_BR\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Easy Affiliate\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)\" \/>\n\t\t<meta property=\"og:description\" content=\"If you want to keep your search rankings in good standing, then you need to address link rot. This article goes into how it can affect your affiliate program!\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/04\/Link-Rot-Man.jpg\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/04\/Link-Rot-Man.jpg\" \/>\n\t\t<meta property=\"og:image:width\" content=\"1224\" \/>\n\t\t<meta property=\"og:image:height\" content=\"857\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2020-04-28T08:00:00+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2021-06-15T18:50:17+00:00\" \/>\n\t\t<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/easyaffiliateplugin\/\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:site\" content=\"@easyaffapp\" \/>\n\t\t<meta name=\"twitter:title\" content=\"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)\" \/>\n\t\t<meta name=\"twitter:description\" content=\"If you want to keep your search rankings in good standing, then you need to address link rot. This article goes into how it can affect your affiliate program!\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/04\/Link-Rot-Man.jpg\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#blogposting\",\"name\":\"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)\",\"headline\":\"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)\",\"author\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/author\\\/johnhughes\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/easyaffiliate.com\\\/wp-content\\\/uploads\\\/2020\\\/04\\\/Link-Rot-Man.jpg\",\"width\":1224,\"height\":857,\"caption\":\"what is link rot\"},\"datePublished\":\"2020-04-28T08:00:00-04:00\",\"dateModified\":\"2021-06-15T18:50:17-04:00\",\"inLanguage\":\"pt-BR\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#webpage\"},\"articleSection\":\"Advice, Business\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/category\\\/business\\\/#listItem\",\"name\":\"Business\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/category\\\/business\\\/#listItem\",\"position\":2,\"name\":\"Business\",\"item\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/category\\\/business\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#listItem\",\"name\":\"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#listItem\",\"position\":3,\"name\":\"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/category\\\/business\\\/#listItem\",\"name\":\"Business\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/#organization\",\"name\":\"Easy Affiliate\",\"description\":\"Start an Affiliate Program from your WordPress Website\",\"url\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/easyaffiliate.com\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/EA-bee-logo-1.png\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#organizationLogo\",\"width\":400,\"height\":400,\"caption\":\"Easy Affiliate logo\"},\"image\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#organizationLogo\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/showcase\\\/easy-affiliate-plugin\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/author\\\/johnhughes\\\/#author\",\"url\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/author\\\/johnhughes\\\/\",\"name\":\"John Hughes\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#authorImage\",\"url\":\"https:\\\/\\\/easyaffiliate.com\\\/wp-content\\\/litespeed\\\/avatar\\\/d2268e9193bd9486ff7dc3b65d739486.jpg?ver=1784317110\",\"width\":96,\"height\":96,\"caption\":\"John Hughes\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#webpage\",\"url\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/\",\"name\":\"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)\",\"description\":\"If you want to keep your search rankings in good standing, then you need to address link rot. This article goes into how it can affect your affiliate program!\",\"inLanguage\":\"pt-BR\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/author\\\/johnhughes\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/author\\\/johnhughes\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/easyaffiliate.com\\\/wp-content\\\/uploads\\\/2020\\\/04\\\/Link-Rot-Man.jpg\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#mainImage\",\"width\":1224,\"height\":857,\"caption\":\"what is link rot\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/blog\\\/link-rot\\\/#mainImage\"},\"datePublished\":\"2020-04-28T08:00:00-04:00\",\"dateModified\":\"2021-06-15T18:50:17-04:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/#website\",\"url\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/\",\"name\":\"Easy Affiliate\",\"description\":\"Start an Affiliate Program from your WordPress Website\",\"inLanguage\":\"pt-BR\",\"publisher\":{\"@id\":\"https:\\\/\\\/easyaffiliate.com\\\/pt\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)<\/title>\n\n","aioseo_head_json":{"title":"Uma introdu\u00e7\u00e3o ao apodrecimento de links (e como ele pode afetar seu programa de afiliados)","description":"Se voc\u00ea quiser manter suas classifica\u00e7\u00f5es de pesquisa em boa posi\u00e7\u00e3o, precisar\u00e1 lidar com o link rot. Este artigo explica como isso pode afetar seu programa de afiliados!","canonical_url":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#blogposting","name":"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)","headline":"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)","author":{"@id":"https:\/\/easyaffiliate.com\/pt\/blog\/author\/johnhughes\/#author"},"publisher":{"@id":"https:\/\/easyaffiliate.com\/pt\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/04\/Link-Rot-Man.jpg","width":1224,"height":857,"caption":"what is link rot"},"datePublished":"2020-04-28T08:00:00-04:00","dateModified":"2021-06-15T18:50:17-04:00","inLanguage":"pt-BR","mainEntityOfPage":{"@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#webpage"},"isPartOf":{"@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#webpage"},"articleSection":"Advice, Business"},{"@type":"BreadcrumbList","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/easyaffiliate.com\/pt#listItem","position":1,"name":"Home","item":"https:\/\/easyaffiliate.com\/pt","nextItem":{"@type":"ListItem","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/category\/business\/#listItem","name":"Business"}},{"@type":"ListItem","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/category\/business\/#listItem","position":2,"name":"Business","item":"https:\/\/easyaffiliate.com\/pt\/blog\/category\/business\/","nextItem":{"@type":"ListItem","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#listItem","name":"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)"},"previousItem":{"@type":"ListItem","@id":"https:\/\/easyaffiliate.com\/pt#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#listItem","position":3,"name":"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)","previousItem":{"@type":"ListItem","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/category\/business\/#listItem","name":"Business"}}]},{"@type":"Organization","@id":"https:\/\/easyaffiliate.com\/pt\/#organization","name":"Easy Affiliate","description":"Start an Affiliate Program from your WordPress Website","url":"https:\/\/easyaffiliate.com\/pt\/","logo":{"@type":"ImageObject","url":"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2021\/04\/EA-bee-logo-1.png","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#organizationLogo","width":400,"height":400,"caption":"Easy Affiliate logo"},"image":{"@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#organizationLogo"},"sameAs":["https:\/\/www.linkedin.com\/showcase\/easy-affiliate-plugin"]},{"@type":"Person","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/author\/johnhughes\/#author","url":"https:\/\/easyaffiliate.com\/pt\/blog\/author\/johnhughes\/","name":"John Hughes","image":{"@type":"ImageObject","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#authorImage","url":"https:\/\/easyaffiliate.com\/wp-content\/litespeed\/avatar\/d2268e9193bd9486ff7dc3b65d739486.jpg?ver=1784317110","width":96,"height":96,"caption":"John Hughes"}},{"@type":"WebPage","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#webpage","url":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/","name":"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)","description":"If you want to keep your search rankings in good standing, then you need to address link rot. This article goes into how it can affect your affiliate program!","inLanguage":"pt-BR","isPartOf":{"@id":"https:\/\/easyaffiliate.com\/pt\/#website"},"breadcrumb":{"@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#breadcrumblist"},"author":{"@id":"https:\/\/easyaffiliate.com\/pt\/blog\/author\/johnhughes\/#author"},"creator":{"@id":"https:\/\/easyaffiliate.com\/pt\/blog\/author\/johnhughes\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/04\/Link-Rot-Man.jpg","@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#mainImage","width":1224,"height":857,"caption":"what is link rot"},"primaryImageOfPage":{"@id":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/#mainImage"},"datePublished":"2020-04-28T08:00:00-04:00","dateModified":"2021-06-15T18:50:17-04:00"},{"@type":"WebSite","@id":"https:\/\/easyaffiliate.com\/pt\/#website","url":"https:\/\/easyaffiliate.com\/pt\/","name":"Easy Affiliate","description":"Start an Affiliate Program from your WordPress Website","inLanguage":"pt-BR","publisher":{"@id":"https:\/\/easyaffiliate.com\/pt\/#organization"}}]},"og:locale":"pt_BR","og:site_name":"Easy Affiliate","og:type":"article","og:title":"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)","og:description":"If you want to keep your search rankings in good standing, then you need to address link rot. This article goes into how it can affect your affiliate program!","og:url":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/","og:image":"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/04\/Link-Rot-Man.jpg","og:image:secure_url":"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/04\/Link-Rot-Man.jpg","og:image:width":1224,"og:image:height":857,"article:published_time":"2020-04-28T08:00:00+00:00","article:modified_time":"2021-06-15T18:50:17+00:00","article:publisher":"https:\/\/www.facebook.com\/easyaffiliateplugin\/","twitter:card":"summary_large_image","twitter:site":"@easyaffapp","twitter:title":"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)","twitter:description":"If you want to keep your search rankings in good standing, then you need to address link rot. This article goes into how it can affect your affiliate program!","twitter:image":"https:\/\/easyaffiliate.com\/wp-content\/uploads\/2020\/04\/Link-Rot-Man.jpg"},"aioseo_meta_data":{"post_id":"4395","title":null,"description":"Se voc\u00ea quiser manter suas classifica\u00e7\u00f5es de pesquisa em boa posi\u00e7\u00e3o, precisar\u00e1 lidar com o link rot. Este artigo explica como isso pode afetar seu programa de afiliados!","keywords":[{"label":"link rot","value":"link rot"},{"label":"what is link rot","value":"what is link rot"}],"keyphrases":{"focus":[],"additional":[]},"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":[],"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"}}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":{"locations":{"business":{"name":"","businessType":"","image":"","areaServed":"","urls":{"website":"","aboutPage":"","contactPage":""},"address":{"streetLine1":"","streetLine2":"","zipCode":"","city":"","state":"","country":"","addressFormat":"#streetLineOne\n#streetLineTwo\n#city, #state #zipCode"},"contact":{"email":"","phone":"","phoneFormatted":"","fax":"","faxFormatted":""},"ids":{"vat":"","tax":"","chamberOfCommerce":""},"payment":{"priceRange":"","currenciesAccepted":"","methods":""}}},"openingHours":{"useDefaults":true,"show":true,"alwaysOpen":false,"use24hFormat":false,"timezone":"","labels":{"closed":"","alwaysOpen":""},"days":{"monday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"tuesday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"wednesday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"thursday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"friday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"saturday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"},"sunday":{"open24h":false,"closed":false,"openTime":"09:00","closeTime":"17:00"}}}},"seo_analyzer_scan_date":"2026-05-28 16:45:17","breadcrumb_settings":null,"limit_modified_date":false,"open_ai":null,"ai":null,"created":"2021-01-06 18:51:09","updated":"2026-05-28 16:45:17"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/easyaffiliate.com\/pt\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/easyaffiliate.com\/pt\/blog\/category\/business\/\" title=\"Business\">Business<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">\u00bb<\/span><span class=\"aioseo-breadcrumb\">\n\tAn Introduction to Link Rot (And How It Can Affect Your Affiliate Program)\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/easyaffiliate.com\/pt"},{"label":"Business","link":"https:\/\/easyaffiliate.com\/pt\/blog\/category\/business\/"},{"label":"An Introduction to Link Rot (And How It Can Affect Your Affiliate Program)","link":"https:\/\/easyaffiliate.com\/pt\/blog\/link-rot\/"}],"_links":{"self":[{"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/posts\/4395","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/users\/1592"}],"replies":[{"embeddable":true,"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/comments?post=4395"}],"version-history":[{"count":0,"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/posts\/4395\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/media\/5693"}],"wp:attachment":[{"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/media?parent=4395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/categories?post=4395"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/easyaffiliate.com\/pt\/wp-json\/wp\/v2\/tags?post=4395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}