Affiliate marketing is a marketing practice where a business rewards one or more affiliates for each customer earned by the affiliate’s efforts. An Programa de afiliados implica a tres actores principales: (1) el Comerciante (la persona que vende un producto), (2) el Afiliado (la persona que promociona el producto), y (3) el Cliente (la persona que compra el producto).
Once the Merchant has affiliate tracking software in place (like Easy Affiliate) alongside their payment solution, the merchant can start accepting affiliate signups. After an affiliate signs up for an affiliate program, the affiliate is given tracking links and (optionally) banner ads provided by the merchant’s affiliate tracking software.
The affiliate can use these links and banners to promote the merchant’s products. When a customer clicks on the affiliate’s link and makes a purchase, that sale is tracked, and the merchant pays the affiliate a commission for the sale.