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If you’re a small business owner, you already know the challenges that come with running your own company. When you’re managing everything yourself, marketing is just one more thing to add to your to-do list. It can be time-consuming and expensive, yet it’s vital to a successful business. Fortunately, there are many simple and cost-friendly […]
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Refunds are a persistent problem that almost every online business encounters and they are unfortunately unavoidable. Approximately 20% of all products ordered online are destined for returns. Ensuring this statistic does not reflect in your business is essential for its success and growth. Taking steps to optimize the customer experience can reduce the likelihood that […]
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It may seem like the search engine optimization (SEO) tactics you can implement on your small business website are endless. This can make getting started with SEO seem overwhelming. It’s critical to have a strategic approach when you’re deciding which methods to use. If you hone in on the most important methods, launching your SEO […]
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Arguably the most important aspect of business growth is client acquisition and retention. However, organizing a cohesive, systematic outreach effort can be difficult. As a business owner, you’re likely pulled in a hundred different directions, so how can you guide leads and stay in touch with past clients at the same time? That’s where a […]
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When you own a small business, it can be difficult to find the right audience for your products. What’s more, you might not have the budget, resources, or time to create and run your own ads. Fortunately, affiliate marketing can provide an accessible and effective way to grow your small business. This strategy offers limited […]
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