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The creator economy has really taken off in the last few years. Some creators have made decent money from sharing content, while others have become internet celebrities. As a business owner, you might be wondering how to join the industry. Fortunately, there are several ways to take advantage of this growing trend. By creating engaging […]
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The Internet of Things (IoT) has changed how we live, from healthcare to how we buy groceries. Ecommerce is no exception. Therefore, if you’re not leveraging the IoT for your ecommerce startup, you may be missing out on major growth opportunities. Fortunately, using the IoT to your advantage can be simple. By utilizing automation and […]
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As a business owner, it’s important to have a sales strategy that unifies all of your channels – from ecommerce to brick-and-mortar stores. However, effective channel unification is easier said than done. Fortunately, the process isn’t hard if you follow a few basic steps. By taking the time to unify all of your sales channels, […]
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Refunds are a persistent problem that almost every online business encounters and they are unfortunately unavoidable. Approximately 20% of all products ordered online are destined for returns. Ensuring this statistic does not reflect in your business is essential for its success and growth. Taking steps to optimize the customer experience can reduce the likelihood that […]
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It may seem like the search engine optimization (SEO) tactics you can implement on your small business website are endless. This can make getting started with SEO seem overwhelming. It’s critical to have a strategic approach when you’re deciding which methods to use. If you hone in on the most important methods, launching your SEO […]
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Arguably the most important aspect of business growth is client acquisition and retention. However, organizing a cohesive, systematic outreach effort can be difficult. As a business owner, you’re likely pulled in a hundred different directions, so how can you guide leads and stay in touch with past clients at the same time? That’s where a […]
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