As you build your affiliate program, a major indicator of its success will be the actual affiliates you choose. If you don’t select the right candidates, their mediocre conversion rates could end up sabotaging your business. In short, you could be setting your program up for failure. Fortunately, you can simplify the application review process […]
Keep ReadingHow to Create an Affiliate Program for a Brick and Mortar Business (3 Tips)
Running a business – whether it’s brick and mortar or online – is difficult. However, running a fully offline store can also come with its own challenges. These include difficulty connecting with customers face to face, resulting in the loss of potential leads and sales. This is where an online affiliate program can prove beneficial. […]
Keep ReadingHow to Be a Successful Subscription Affiliate (3 Tips)
While one-time payment sales are common in affiliate marketing, they aren’t always the most lucrative option. When you sell only one type of product, you risk countless income-earning opportunities each year. Subscription products are those that enable you to collect payments on a continual basis. They can offer your customers value (through constant content updates), […]
Keep Reading3 Great Benefits of Doing Affiliate PayPal Payments
A major part of affiliate marketing is finalizing the sale – this is true for both marketers and program managers. Unfortunately, abandoned purchases are a frequent problem for online marketers, and may be hindering your business’ growth. Fortunately, there are many easy-to-use payment options you can include in your affiliate program to decrease abandoned sales. […]
Keep Reading3 Smart Reasons to Create an Affiliate Newsletter
While you depend on your affiliates to successfully market your program, they rely on you to provide the communication that helps them succeed. Furthermore, although you’ll have plenty of program-management tasks to keep track of, you shouldn’t overlook regular and genuine affiliate communication. Creating a dedicated affiliate newsletter makes it easy to stay in frequent […]
Keep ReadingHow to Add an Editorial Calendar to Your Affiliate Program (and Why You Should)
Running a successful affiliate program – including managing affiliates, creating effective content, and engaging with customers – can be overwhelming. It can be especially painful when you try to go it alone, without the assistance of suitable software or tools. One answer is to implement an organizational method such as an editorial calendar. In fact, […]
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