Arguably the most important aspect of business growth is client acquisition and retention. However, organizing a cohesive, systematic outreach effort can be difficult. As a business owner, you’re likely pulled in a hundred different directions, so how can you guide leads and stay in touch with past clients at the same time? That’s where a […]
Keep ReadingB2B vs B2C Affiliate Marketing: Which Is Right for You?
With affiliate spending forecasted to reach $8.2 billion in 2022, there’s never been a better time to start your own network. However, if you’re going to maximize your profits, you’ll need to target the right audience. Fortunately, with a bit of knowledge, you’ll be able to choose between starting a business-to-consumer (B2C) network or a […]
Keep ReadingHow to Create a High Performing Affiliate Program (In 4 Steps)
Starting an affiliate program is an excellent way to increase your brand reach and conversions. However, many programs are unsuccessful due to unmotivated or low-performing affiliates. As such, you may feel like your products are not efficiently reaching their target audience. By taking the time to research your niche, provide incentives, and screen for the […]
Keep ReadingHow to Manage Underperforming Affiliates (5 Tips)
Affiliate programs are becoming more and more popular as a way to drive extra revenue to an online business. However, some of your affiliates may become inactive after a while, which can cost you time and money. Fortunately, there are ways you can turn idle affiliates into active, revenue-generating members. By learning how to optimize […]
Keep Reading4 Reasons Your Tech Startup Should Use Affiliate Marketing
Breaking into a new niche can be challenging for tech startups. It can be difficult to get your business noticed and market it effectively with limited funds at your disposal. However, it’s not impossible. With the help of affiliate marketing, your new company can expand and generate additional income without exceeding your marketing budget. In […]
Keep ReadingHow to Increase Your Referral Traffic (8-Point List)
One of the best ways to increase traffic to your website and to boost your search engine rankings is to have referrals from other websites. Referral traffic results when a website sends possible buyers to your website. It’s the simplest way to boost your leads. Anyone who lands on your website by clicking a link […]
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